Clube Girafa Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Clube Girafa's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Clube Girafa.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Clube Girafa
App Name : Clube Girafa
Logo：
OS : Android
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Clube Girafa - curadoria literária
Publisher : Instagram,Facebook,Bir Masal,Bookstand - 読書管理・書籍管理,Masal Dinle,حاسبة الحمل ومتابعة الحمل - في السكة
Total creative ads during the time period : 31
Duration : 180
Popularity : 8,945
Check ASO Keywords of Clube Girafa
2. Clube Girafa’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Clube Girafa in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Clube Girafa in the recent period. As of 2021-03-15, among the Clube Girafa‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Clube Girafa's the proportion of networks impressions are placed like this:
Audience Network's proportion is 33.51%,
Facebook's proportion is 33.33%,
Instagram's proportion is 33.16%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Clube Girafa‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Clube Girafa
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Clube Girafa. We can see some advertising trends.
Top 1 Ad Creative of Clube Girafa
Ad Details ：
Headline ：
Text ：Em dezembro, Clarice Lispector é o tema da curadoria do Clube Girafa. Dois livros clássicos da autora escolhidos com afeto para os públicos infantil e adulto.
No plano Kids, o kit conta com um livro para estimular a imaginação e no plano Adulto, um livro de contos relacionados a infância.
Clique em "SAIBA MAIS" e escolha seu plano para receber em casa seu kit especial 100 anos de Clarice Lispector.
Top 2 Ad Creative of Clube Girafa
Ad Details ：
Headline ：
Text ：Em dezembro, Clarice Lispector é o tema da curadoria do Clube Girafa. Dois livros clássicos da autora escolhidos com afeto para os públicos infantil e adulto.
No plano Kids, o kit conta com um livro para estimular a imaginação e no plano Adulto, um livro de contos relacionados a infância.
Clique em "SAIBA MAIS" e escolha seu plano para receber em casa seu kit especial 100 anos de Clarice Lispector.
Top 3 Ad Creative of Clube Girafa
Ad Details ：
Headline ：
Text ：Em dezembro, Clarice Lispector é o tema da curadoria do Clube Girafa. Dois livros clássicos da autora escolhidos com afeto para os públicos infantil e adulto.
No plano Kids, o kit conta com um livro para estimular a imaginação e no plano Adulto, um livro de contos relacionados a infância.
Clique em "SAIBA MAIS" e escolha seu plano para receber em casa seu kit especial 100 anos de Clarice Lispector.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 96 | 96 |
| Popularity | 726 | 724 | 724 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Clube Girafa in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Clube Girafa's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Clube Girafa, you can click the app name below to view related reports, or you can find more info in ASOTools.