Wook Reader Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wook Reader's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wook Reader.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wook Reader
App Name : Wook Reader
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Porto Editora
Publisher : Instagram,Facebook,史上最全的精品恶搞系列游戏2,Política Mobile,Trump , Dump , Punch - Jump,Trump Voting Game
Total creative ads during the time period : 1,745
Duration : 369
Popularity : 105,081
Check ASO Keywords of Wook Reader
2. Wook Reader’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wook Reader in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wook Reader in the recent period. As of 2021-03-16, among the Wook Reader‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Wook Reader's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-16, Wook Reader‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Wook Reader
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wook Reader. We can see some advertising trends.
Top 1 Ad Creative of Wook Reader
Ad Details ：
Headline ：Sobre o Autoritarismo Brasileiro - Livro - WOOK
Text ：Ao longo de oito capítulos, Lilia Moritz Schwarcz, uma das mais conceituadas historiadoras do Brasil contemporâneo, explora temas tão determinantes quando fraturantes na história do Brasil: o racismo, a desigualdade social, a corrupção, a violência, a escravatura, a intolerância. Aqui se encontram algumas das raízes do autoritarismo brasileiro, na sua maioria originárias dos tempos coloniais e frequentemente mascaradas por uma mitologia nacional construída ad hoc e que obscurece uma realidade marcada pela lógica da dominação.
Disponível para entrega em casa ou para ler em e-book:
https://bit.ly/2RgNDRy
Top 2 Ad Creative of Wook Reader
Ad Details ：
Headline ：
Text ：AVISO: ESTE LIVRO MUDA TUDO
Um dos livros mais urgentes e criativos sobre o maior desafio do nosso tempo: as alterações climáticas.🌏
Pela mão do escritor de culto Jonathan Safran Foer, um apelo à humanidade: que ajude a salvar o planeta olhando para o que come ao pequeno-almoço.
Top 3 Ad Creative of Wook Reader
Ad Details ：
Headline ：Ganhei uma vida quando te perdi
Text ：À VENDA nas livrarias e hipermercados.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 194 | 136 | 99 |
| Popularity | 991 | 919 | 719 |
| Dimensions | 1080 x 1080 | 898 x 1358 | 1759 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Portugal | Portugal | Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Wook Reader in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Wook Reader's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wook Reader, you can click the app name below to view related reports, or you can find more info in ASOTools.