ColorGame ZingPlay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ColorGame ZingPlay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ColorGame ZingPlay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ColorGame ZingPlay
App Name : ColorGame ZingPlay
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : VNG ZINGPLAY STUDIO
Publisher : Facebook,Instagram
Total creative ads during the time period : 119
Duration : 24
Popularity : 7,578
Check ASO Keywords of ColorGame ZingPlay
2. ColorGame ZingPlay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ColorGame ZingPlay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ColorGame ZingPlay in the recent period. As of 2021-02-19, among the ColorGame ZingPlay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, ColorGame ZingPlay's the proportion of networks impressions are placed like this:
Facebook's proportion is 35.92%,
Audience Network's proportion is 21.36%,
Instagram's proportion is 21.36%,
Messenger's proportion is 21.36%,
's proportion is .
In the date of 2021-02-19, ColorGame ZingPlay‘s network with the most ads is Facebook and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of ColorGame ZingPlay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ColorGame ZingPlay. We can see some advertising trends.
Top 1 Ad Creative of ColorGame ZingPlay
Ad Details ：
Headline ：Click to Play Color Game 3D
Text ：Play Color Game 3D now anytime, anywhere for Free
Top 2 Ad Creative of ColorGame ZingPlay
Ad Details ：
Headline ：ColorGame ZingPlay
Text ：Welcome to the best Pinoy Peryahan Color Game online in Philippines! Start playing Color Game ZingPlay today – a popular traditional game loved by millions of Filipino users! Easy game, easy win by only rolling color box cubes!! The best online Color Cube Game app!! Color Game ZingPlay features: ....
Top 3 Ad Creative of ColorGame ZingPlay
Ad Details ：
Headline ：Play Now to WINNN!!
Text ：Win real rewards from Color Game ZingPlay 🎁
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 7 | 21 | 18 |
| Popularity | 103 | 74 | 74 |
| Dimensions | 720 x 720 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 3 | 2 |
| Countries | United States,Canada,United Kingdom,Australia | Australia,United States,United Kingdom,Canada | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ColorGame ZingPlay in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free ColorGame ZingPlay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ColorGame ZingPlay, you can click the app name below to view related reports, or you can find more info in ASOTools.