CookUnity Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the CookUnity's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CookUnity.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of CookUnity

App Name : CookUnity

Logo

CookUnity-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Cookunity Inc.

Publisher : Instagram,Fotor - Photo Editor&Collage,Facebook,Un día más culto,Bestie最美自拍-美妆少女潮系美颜P图相机,Light Bible: Daily Verses, Prayer, Audio Bible

Total creative ads during the time period : 282

Duration : 1,466

Popularity : 36,477

Check ASO Keywords of CookUnity

2. CookUnity’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CookUnity in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of CookUnity in the recent period. As of 2021-05-23, among the CookUnity‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, CookUnity's the proportion of networks impressions are placed like this:

Facebook's proportion is 25.0%,

Audience Network's proportion is 25.0%,

Instagram's proportion is 25.0%,

Messenger's proportion is 25.0%,

's proportion is .

In the date of 2021-05-23, CookUnity‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of CookUnity

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CookUnity. We can see some advertising trends.

Top 1 Ad Creative of CookUnity

Ad Details :

Headline :Save 50% on fresh chef-cooked meals!

Text :

Top 2 Ad Creative of CookUnity

Ad Details :

Headline :Save 50% on fresh chef-cooked meals!

Text :The best private chefs handcraft your perfect meals with real ingredients from the best local farms.

Top 3 Ad Creative of CookUnity

Ad Details :

Headline :Save 50% on fresh chef-cooked meals!

Text :The best private chefs handcraft your perfect meals with real ingredients from the best local farms.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 125 110 110
Popularity 889 815 810
Dimensions 400 x 224 1280 x 720 1280 x 720
Creative Type Video Video Video
Network Facebook Facebook Audience Network
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for CookUnity in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free CookUnity's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to CookUnity, you can click the app name below to view related reports, or you can find more info in ASOTools.