Cotton On Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Cotton On’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cotton On.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Cotton On

App Name : Cotton On


Cotton On-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram


Publisher : 变脸相机 - 视频贴纸美图特效软件,Friend's Guitar,Dogfight,Roll the Ball® - slide puzzle,Music Player- Free Music Mp3 Player,Survival Guide,Video Maker With Music

Total creative ads during the time period : 69

Duration : 205

Popularity : 6,198

2. Cotton On’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Cotton On in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Cotton On in the recent period. As of 2020-09-05, among the Cotton On‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Cotton On’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 100.0%,

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In the date of 2020-09-05, Cotton On‘s network with the most ads is Audience Network and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Cotton On

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cotton On. We can see some advertising trends.

Top 1 Ad Creative of Cotton On

Ad Details :

Headline :Humm + Rubi

Text :Shop online now, pay later

Top 2 Ad Creative of Cotton On

Ad Details :

Headline :Humm + Cotton On Body

Text :Shop online now, pay later

Top 3 Ad Creative of Cotton On

Ad Details :

Headline :Humm + Cotton On Kids

Text :Shop online now, pay later

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 67 28 28
Popularity 463 143 143
Dimensions 320 x 400 320 x 400 320 x 400
Creative Type Video Video Video
Network Audience Network Audience Network Instagram
Related Ads 1 1 1
Countries Australia,Bangladesh Australia Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Cotton On in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Cotton On’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Cotton On, you can click the app name below to view related reports.