Cowboy - Electric Bikes Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cowboy - Electric Bikes's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cowboy - Electric Bikes.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cowboy - Electric Bikes
App Name : Cowboy - Electric Bikes
Logo：
OS : iOS
Network : Audience Network,Facebook,Google Ads(Admob)
Developer : Cowboy SA
Publisher : Instagram,Facebook,Ameba,BeatTube 動画で音ゲー！,Pregnancy Week By Week,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 115
Duration : 662
Popularity : 22,266
Check ASO Keywords of Cowboy - Electric Bikes
2. Cowboy - Electric Bikes’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cowboy - Electric Bikes in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cowboy - Electric Bikes in the recent period. As of 2021-03-07, among the Cowboy - Electric Bikes‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, Cowboy - Electric Bikes's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-07, Cowboy - Electric Bikes‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Cowboy - Electric Bikes
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cowboy - Electric Bikes. We can see some advertising trends.
Top 1 Ad Creative of Cowboy - Electric Bikes
Ad Details ：
Headline ：Nood aan een herstelling? Wij komen naar je toe.
Text ：Koop de Cowboy 3 en je krijgt er een mobiele hersteller in de buurt bij.
Top 2 Ad Creative of Cowboy - Electric Bikes
Ad Details ：
Headline ：Need a fix? We’ll come to you.
Text ：Get the Cowboy 3, and a mobile service technician is within reach when you need a repair.
Top 3 Ad Creative of Cowboy - Electric Bikes
Ad Details ：
Headline ：Need a fix? We’ll come to you.
Text ：Get the Cowboy 3, and a mobile service technician is within reach when you need a repair.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 110 | 110 | 110 |
| Popularity | 647 | 637 | 634 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 5 | 5 | 5 |
| Countries | Belgium,Germany,France,United Kingdom | United Kingdom,Belgium,Germany,France | United Kingdom,Belgium,Germany,France |
| Language | Dutch | English | English |
Through the above analysis, we can see that the most effective channel for Cowboy - Electric Bikes in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Cowboy - Electric Bikes's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cowboy - Electric Bikes, you can click the app name below to view related reports, or you can find more info in ASOTools.