CRAI Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CRAI's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CRAI.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CRAI
App Name : CRAI
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : CRAI Secom S.p.A.
Publisher : Instagram,Facebook,BeautyPlus - Best Selfie Cam & Easy Photo Editor,100+ Smoothie Recipes - Healthy Drinks Recipes,Photo Editor & Pic Collage - Sweet Selfie Camera,Blue Light Filter - Night Mode, Night Shift,USA Weather forecast
Total creative ads during the time period : 256
Duration : 530
Popularity : 20,585
Check ASO Keywords of CRAI
2. CRAI’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CRAI in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CRAI in the recent period. As of 2021-03-16, among the CRAI‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, CRAI's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, CRAI‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of CRAI
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CRAI. We can see some advertising trends.
Top 1 Ad Creative of CRAI
Ad Details ：
Headline ：Il servizio facile e veloce
Text ：Da oggi ricevi la spesa direttamente a casa tua con CRAI Spesa Online. Fai il tuo primo acquisto 👇
Top 2 Ad Creative of CRAI
Ad Details ：
Headline ：Il servizio facile e veloce
Text ：Da oggi ricevi la spesa direttamente a casa tua con CRAI Spesa Online. Fai il tuo primo acquisto 👇
Top 3 Ad Creative of CRAI
Ad Details ：
Headline ：Prova la spesa comoda e veloce!
Text ：Fare la spesa su CRAI Spesa Online è semplicissimo: scopri come risparmiare il tuo tempo! 👇
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 145 | 145 | 104 |
| Popularity | 347 | 346 | 346 |
| Dimensions | 320 x 400 | 320 x 400 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 4 | 4 | 3 |
| Countries | Italy,San Marino | Italy | Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for CRAI in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free CRAI's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CRAI, you can click the app name below to view related reports, or you can find more info in ASOTools.