Cravve Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cravve's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cravve.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cravve
App Name : Cravve
Logo：
OS : iOS
Network : Audience Network,Messenger,Facebook
Developer : Cravve LLC
Publisher : Instagram,Bollywood Songs Quiz,Facebook
Total creative ads during the time period : 101
Duration : 162
Popularity : 12,672
Check ASO Keywords of Cravve
2. Cravve’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cravve in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cravve in the recent period. As of 2021-03-14, among the Cravve‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Cravve's the proportion of networks impressions are placed like this:
Facebook's proportion is 43.66%,
Instagram's proportion is 19.55%,
Audience Network's proportion is 18.4%,
Messenger's proportion is 18.4%,
's proportion is .
In the date of 2021-03-14, Cravve‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Cravve
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cravve. We can see some advertising trends.
Top 1 Ad Creative of Cravve
Ad Details ：
Headline ：NEW Foodie App FREE to download and use!
Text ：What do you CRAVVE? 🌮🥤 🥡 🥞 🍔
Top 2 Ad Creative of Cravve
Ad Details ：
Headline ：NEW Foodie App FREE to download and use!
Text ：What do you CRAVVE? 🥤 🥡 🥞 🍔 🌮
Top 3 Ad Creative of Cravve
Ad Details ：
Headline ：NEW Foodie App FREE to download and use!
Text ：What do you CRAVVE? 🥤 🥡 🥞 🍔 🌮
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 112 | 98 | 63 |
| Popularity | 518 | 480 | 400 |
| Dimensions | 1900 x 1900 | 1900 x 1900 | 1900 x 1900 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 1 |
| Countries | United States | United States | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cravve in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Cravve's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cravve, you can click the app name below to view related reports, or you can find more info in ASOTools.