Crossword Genius Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Crossword Genius's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Crossword Genius.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Crossword Genius
App Name : Crossword Genius
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Unlikely Artificial Intelligence Limited
Publisher : Instagram,Facebook
Total creative ads during the time period : 143
Duration : 218
Popularity : 30,757
Check ASO Keywords of Crossword Genius
2. Crossword Genius’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Crossword Genius in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Crossword Genius in the recent period. As of 2021-03-15, among the Crossword Genius‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 22.22%, Playable Ads category's proportion is 0.0%, Image category's proportion is 77.78%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Crossword Genius's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.02%,
Messenger's proportion is 25.0%,
Facebook's proportion is 24.99%,
Instagram's proportion is 24.99%,
's proportion is .
In the date of 2021-03-15, Crossword Genius‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Crossword Genius
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Crossword Genius. We can see some advertising trends.
Top 1 Ad Creative of Crossword Genius
Ad Details ：
Headline ：Trial for Free
Text ：Remember Ross is the only AI that can help you tackle cryptic crossword clues
Top 2 Ad Creative of Crossword Genius
Ad Details ：
Headline ：Trial for Free
Text ：Remember Ross is the only AI that can help you tackle cryptic crossword clues
Top 3 Ad Creative of Crossword Genius
Ad Details ：
Headline ：Trial for Free
Text ：Remember Ross is the only AI that can help you tackle cryptic crossword clues
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 82 | 82 | 82 |
| Popularity | 374 | 374 | 372 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Philippines,Malta,Ireland,Norway,Israel,New Zealand,Argentina,Canada,India,Australia,Jersey,France,Singapore,Spain,Kenya,Saudi Arabia,United States,United Kingdom | Philippines,Malta,United States,India,Kenya,Argentina,Jersey,Australia,United Kingdom,Canada,Israel,New Zealand,Norway,Ireland,Singapore,Saudi Arabia,Spain,France | Canada,United Kingdom,Kenya,Ireland,Norway,Jersey,Israel,Malta,Philippines,Australia,Singapore,Argentina,New Zealand,Spain,India,France,United States,Saudi Arabia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Crossword Genius in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Crossword Genius's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Crossword Genius, you can click the app name below to view related reports, or you can find more info in ASOTools.