Cussons Kids Play Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cussons Kids Play's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cussons Kids Play.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cussons Kids Play
App Name : Cussons Kids Play
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Reimajina
Publisher : Instagram,Facebook,Surprise Eggs for Baby Kids ,Blablás: músicas para crianças,Grocery Store Cashier - SuperMart Manager,משחקי חשבון - כפל וחילוק,Purple Pink Fruit Pie Cooking,Castle assault, RTS. ETR.
Total creative ads during the time period : 93
Duration : 65
Popularity : 10,817
Check ASO Keywords of Cussons Kids Play
2. Cussons Kids Play’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cussons Kids Play in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cussons Kids Play in the recent period. As of 2021-03-16, among the Cussons Kids Play‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Cussons Kids Play's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.01%,
Audience Network's proportion is 25.01%,
Messenger's proportion is 25.01%,
Instagram's proportion is 24.98%,
's proportion is .
In the date of 2021-03-16, Cussons Kids Play‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Cussons Kids Play
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cussons Kids Play. We can see some advertising trends.
Top 1 Ad Creative of Cussons Kids Play
Ad Details ：
Headline ：Mainkan Cussons Kids Play Sekarang!
Text ：Pererat bonding dengan si Kecil dan raih kesempatan menangkan hadiah total ratusan juta rupiah dengan bermain Cussons Kids Play. Download gamenya sekarang juga di Google Play Store #CussonsKidsPlay #DownloadCussonsKidsPlay #CussonsKidsPlayYourImagination
Top 2 Ad Creative of Cussons Kids Play
Ad Details ：
Headline ：Mainkan Gamenya Menangkan Hadiahnya
Text ：Mainkan gamenya sekarang dan raih kesempatan menangkan hadiah total ratusan juta rupiah dengan mengumpulkan score sebanyak-banyaknya! #DownloadCussonsKidsPlay #CussonsKidsPlayYourImagination
Top 3 Ad Creative of Cussons Kids Play
Ad Details ：
Headline ：Mainkan Gamenya Menangkan Hadiahnya
Text ：Mainkan gamenya sekarang dan raih kesempatan menangkan hadiah total ratusan juta rupiah dengan mengumpulkan score sebanyak-banyaknya! #DownloadCussonsKidsPlay #CussonsKidsPlayYourImagination
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 41 | 41 | 41 |
| Popularity | 224 | 224 | 223 |
| Dimensions | 1080 x 1920 | 1080 x 1920 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Indonesia | Indonesia | Indonesia |
| Language | Indonesian | Indonesian | Indonesian |
Through the above analysis, we can see that the most effective channel for Cussons Kids Play in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Cussons Kids Play's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cussons Kids Play, you can click the app name below to view related reports, or you can find more info in ASOTools.