Smart Rus Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Smart Rus's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Smart Rus.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Smart Rus
App Name : Smart Rus
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : MTS PJSC
Publisher : Facebook,Instagram
Total creative ads during the time period : 188
Duration : 3
Popularity : 9,932
Check ASO Keywords of Smart Rus
2. Smart Rus’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Smart Rus in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Smart Rus in the recent period. As of 2021-03-11, among the Smart Rus‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 89.36%, Carousel category's proportion is 10.64%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Smart Rus's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-11, Smart Rus‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Smart Rus
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Smart Rus. We can see some advertising trends.
Top 1 Ad Creative of Smart Rus
Ad Details ：
Headline ：Russian for Any Purpose
Text ：Learn Russian for studies, work, travel, business, tests, kids, and even spaceflight. 60+ Years of Teaching Experience.
Top 2 Ad Creative of Smart Rus
Ad Details ：
Headline ：Russian from Any Level
Text ：Russian for studies, work, travel, business, tests, kids, and even spaceflight. One-on-One, in Groups or Self-Study Courses.
Top 3 Ad Creative of Smart Rus
Ad Details ：
Headline ：60+ anos de experiência
Text ：Russo pra estudos, trabalho, viagens, negócios, testes, literatura, relacionamentos, crianças, redes sociais e espaço
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 2 | 2 | 2 |
| Popularity | 53 | 53 | 53 |
| Dimensions | 600 x 600 | 342 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | Australia,United States,Canada,United Kingdom | Angola,Brazil,Portugal |
| Language | English | English | Portuguese |
Through the above analysis, we can see that the most effective channel for Smart Rus in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Smart Rus's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Smart Rus, you can click the app name below to view related reports, or you can find more info in ASOTools.