Daily Voice Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Daily Voice's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Daily Voice.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Daily Voice
App Name : Daily Voice
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Cantata Media LLC
Publisher : Facebook,Instagram
Total creative ads during the time period : 364
Duration : 976
Popularity : 36,879
Check ASO Keywords of Daily Voice
2. Daily Voice’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Daily Voice in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Daily Voice in the recent period. As of 2021-05-24, among the Daily Voice‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, Daily Voice's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-24, Daily Voice‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Daily Voice
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Daily Voice. We can see some advertising trends.
Top 1 Ad Creative of Daily Voice
Ad Details ：
Headline ：COVID-19: Police Will Be On Lookout For Quarantine Violators In New York, Cuomo Warns
Text ：Violators will be subject to a judicial order as well as fines of $2,000 for a first offense, $5,000 for a second offense and $10,000 thereafter.
Top 2 Ad Creative of Daily Voice
Ad Details ：
Headline ：21 NJ Schools Named Among Best In America
Text ：Nearly 18,000 schools around the country were ranked.
Top 3 Ad Creative of Daily Voice
Ad Details ：
Headline ：COVID-19: These Factors May Determine Why Virus Spares Some, Kills Others, Report Says
Text ：How does COVID-19 choose its victims? A new study points to certain factors.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 214 | 245 | 149 |
| Popularity | 995 | 954 | 915 |
| Dimensions | 600 x 314 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 26 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Australia,Canada,United Kingdom,United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Daily Voice in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Daily Voice's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Daily Voice, you can click the app name below to view related reports, or you can find more info in ASOTools.