Pickups - On Demand Delivery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pickups - On Demand Delivery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pickups - On Demand Delivery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pickups - On Demand Delivery
App Name : Pickups - On Demand Delivery
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Pickups Inc
Publisher : Instagram
Total creative ads during the time period : 9
Duration : 96
Popularity : 2,969
Check ASO Keywords of Pickups - On Demand Delivery
2. Pickups - On Demand Delivery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pickups - On Demand Delivery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pickups - On Demand Delivery in the recent period. As of 2020-10-31, among the Pickups - On Demand Delivery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-31, Pickups - On Demand Delivery's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-31, Pickups - On Demand Delivery‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Pickups - On Demand Delivery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pickups - On Demand Delivery. We can see some advertising trends.
Top 1 Ad Creative of Pickups - On Demand Delivery
Ad Details ：
Headline ：Groceries, Food & Everything Else Delivered On-Demand!
Text ：Is your order ready for pickup in-store or curbside? Well, forget about it, we’ll deliver it right to your front door! Now you can catch up on your favourite Netflix series instead of groceries & food.
Top 2 Ad Creative of Pickups - On Demand Delivery
Ad Details ：
Headline ：Groceries, Food & Everything Else Delivered On-Demand!
Text ：Is your order ready for pickup in-store or curbside? Well, forget about it, we’ll deliver it right to your front door! Now you can catch up on your favourite Netflix series instead of groceries & food.
Top 3 Ad Creative of Pickups - On Demand Delivery
Ad Details ：
Headline ：$9.99 Flat Rate. No Service Charges, No Hidden Fees!
Text ：Pickups mobile app is designed with user-friendliness first, including features for a seamless delivery experience. Discover the convenience of receiving grocery, food and home essentials on-demand!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 95 | 95 | 78 |
| Popularity | 728 | 723 | 572 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada | Canada | Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pickups - On Demand Delivery in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Pickups - On Demand Delivery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pickups - On Demand Delivery, you can click the app name below to view related reports, or you can find more info in ASOTools.