Dario Health Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dario Health's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dario Health.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dario Health
App Name : Dario Health
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Facebook
Developer : LabStyle Innovation Ltd
Publisher : Instagram,Facebook,筋トレ記録アプリ フィットネスアーカイブ,Treehouse Table,Light Bible: Daily Verses, Prayer, Audio Bible,Vegan Recipes - Free Vegan Food Cookbook,Talkray - Free Calls Texts
Total creative ads during the time period : 297
Duration : 1,176
Popularity : 39,522
Check ASO Keywords of Dario Health
2. Dario Health’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dario Health in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dario Health in the recent period. As of 2021-03-15, among the Dario Health‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Dario Health's the proportion of networks impressions are placed like this:
Facebook's proportion is 45.17%,
Audience Network's proportion is 27.41%,
Instagram's proportion is 27.41%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Dario Health‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Dario Health
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dario Health. We can see some advertising trends.
Top 1 Ad Creative of Dario Health
Ad Details ：
Headline ：Special Offer 53% OFF
Text ：*Limited Time Offer
Top 2 Ad Creative of Dario Health
Ad Details ：
Headline ：★Summer SALE 77% off!★
Text ：In light of the high demand for the Dario Blood Glucose Monitoring System, and to mark the start of summer⛱️, we at Dario want to do our part to encourage people to monitor their diabetes more effectively without worrying about the price. That's why, for a limited time, we're offering the Dario system at a price never seen before. 😮
Top 3 Ad Creative of Dario Health
Ad Details ：
Headline ：★Summer SALE 77% off!★
Text ：In light of the high demand for the Dario Blood Glucose Monitoring System, and to mark the start of summer⛱️, we at Dario want to do our part to encourage people to monitor their diabetes more effectively without worrying about the price. That's why, for a limited time, we're offering the Dario system at a price never seen before. 😮
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 355 | 190 | 190 |
| Popularity | 954 | 880 | 878 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 4 | 2 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Dario Health in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Dario Health's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dario Health, you can click the app name below to view related reports, or you can find more info in ASOTools.