DAT One Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DAT One's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DAT One.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DAT One
App Name : DAT One
Logo：
OS : iOS
Network : Messenger,Audience Network,Facebook
Developer : DAT Solutions, LLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 15
Duration : 249
Popularity : 6,562
Check ASO Keywords of DAT One
2. DAT One’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DAT One in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DAT One in the recent period. As of 2021-03-12, among the DAT One‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, DAT One's the proportion of networks impressions are placed like this:
Facebook's proportion is 77.4%,
Instagram's proportion is 13.61%,
Audience Network's proportion is 4.5%,
Messenger's proportion is 4.5%,
's proportion is .
In the date of 2021-03-12, DAT One‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of DAT One
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DAT One. We can see some advertising trends.
Top 1 Ad Creative of DAT One
Ad Details ：
Headline ：All-in-one trucking app
Text ：The road is full of surprises, but the best tools let you navigate and plan your next move.
Top 2 Ad Creative of DAT One
Ad Details ：
Headline ：All-in-one trucking app
Text ：
Top 3 Ad Creative of DAT One
Ad Details ：
Headline ：All-in-one trucking app
Text ：The road is full of surprises, but the best tools let you navigate and plan your next move.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 248 | 121 | 96 |
| Popularity | 987 | 914 | 377 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for DAT One in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free DAT One's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DAT One, you can click the app name below to view related reports, or you can find more info in ASOTools.