DCU Banking Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the DCU Banking’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DCU Banking.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of DCU Banking

App Name : DCU Banking


DCU Banking-SocialPeta

OS : iOS

Network : Twitter,Facebook,YouTube


Publisher :

Total creative ads during the time period : 31

Duration : 348

Popularity : 8,092

2. DCU Banking’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser DCU Banking in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of DCU Banking in the recent period. As of 2020-08-16, among the DCU Banking‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-16, DCU Banking’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

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In the date of 2020-08-16, DCU Banking‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of DCU Banking

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DCU Banking. We can see some advertising trends.

Top 1 Ad Creative of DCU Banking

Ad Details :

Headline :DCU Auto Refinancing

Text :What's more exciting than a #Bruins hat trick in the third period? More cash in your pocket.

Top 2 Ad Creative of DCU Banking

Ad Details :

Headline :DCU Free Checking

Text :DCU can help you save money for moments that matter, like beers and snacks at the #Bruins game with friends.

Top 3 Ad Creative of DCU Banking

Ad Details :

Headline :DCU Auto Loan

Text :What's better than a #Bruins hat trick in the third period? Saving money on your auto loan.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 135 135 135
Popularity 867 867 866
Dimensions 1200 x 675 1200 x 675 1200 x 675
Creative Type Video Video Video
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries Canada,United States,Australia,United Kingdom Canada,United Kingdom,United States,Australia Canada,United Kingdom,United States,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for DCU Banking in recent advertising is Twitter, and the main creative type is Video.

In conclusion: The above is a free DCU Banking’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to DCU Banking, you can click the app name below to view related reports.