DCU Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DCU Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DCU Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DCU Banking
App Name : DCU Banking
Logo：
OS : iOS
Network : Facebook,Instagram,Twitter
Developer : DIGITAL FEDERAL CREDIT UNION
Publisher : Instagram,Facebook
Total creative ads during the time period : 72
Duration : 555
Popularity : 23,285
Check ASO Keywords of DCU Banking
2. DCU Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DCU Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DCU Banking in the recent period. As of 2021-03-11, among the DCU Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, DCU Banking's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, DCU Banking‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of DCU Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DCU Banking. We can see some advertising trends.
Top 1 Ad Creative of DCU Banking
Ad Details ：
Headline ：Financial Mindfulness: 3 Tips for Living in the Now
Text ：Have you considered the role that mindfulness can play in your relationship with money? Follow these easy steps to become more mindful with your money habits.
Top 2 Ad Creative of DCU Banking
Ad Details ：
Headline ：Are You Spending More Than You Think on Subscription Services?
Text ：How much do you spend on subscriptions each month? (Spoiler: Probably more than you think.) Check out 3 easy steps to review your spending and reclaim your hard-earned cash.
Top 3 Ad Creative of DCU Banking
Ad Details ：
Headline ：Financial Mindfulness: 3 Tips for Living in the Now
Text ：Have you considered the role that mindfulness can play in your relationship with money? Follow these easy steps to become more mindful with your money habits.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 198 | 198 | 198 |
| Popularity | 992 | 992 | 992 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United States,United Kingdom | United Kingdom,United States,Australia,Canada | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for DCU Banking in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free DCU Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DCU Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.