Decor Matters: Design & Shop Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Decor Matters: Design & Shop's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Decor Matters: Design & Shop.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Decor Matters: Design & Shop
App Name : Decor Matters: Design & Shop
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : DecorMatters, Inc.
Publisher : Instagram,Facebook,SoundTube Free Music Player,Fotor - Photo Editor&Collage,PhotoGrid Video Collage maker,VoiceTube - Learn English
Total creative ads during the time period : 705
Duration : 1,238
Popularity : 212,294
Check ASO Keywords of Decor Matters: Design & Shop
2. Decor Matters: Design & Shop’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Decor Matters: Design & Shop in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Decor Matters: Design & Shop in the recent period. As of 2021-03-15, among the Decor Matters: Design & Shop‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 91.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 8.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Decor Matters: Design & Shop's the proportion of networks impressions are placed like this:
Facebook's proportion is 42.56%,
Instagram's proportion is 23.92%,
Audience Network's proportion is 17.04%,
Messenger's proportion is 16.48%,
's proportion is .
In the date of 2021-03-15, Decor Matters: Design & Shop‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Decor Matters: Design & Shop
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Decor Matters: Design & Shop. We can see some advertising trends.
Top 1 Ad Creative of Decor Matters: Design & Shop
Ad Details ：
Headline ：
Text ：Virtually design any space! Our free AR home design app allows you to become your own interior designer. Design your dream home, visualize unlimited inspirations and place real furniture into any room, shop your favorite brands, and join the No.1 creative community for interior design today!
Top 2 Ad Creative of Decor Matters: Design & Shop
Ad Details ：
Headline ：
Text ：Try Furniture Before Buying with Free Augmented Reality App. Download DecorMatters today and enjoy stress-free furnishing~
Top 3 Ad Creative of Decor Matters: Design & Shop
Ad Details ：
Headline ：
Text ：Virtually design your dream home, visualize and place real furniture in your own room. Home decor and interior design meets AR technology with DecorMatters. Transform your house and gain inspiration in one free app.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 619 | 332 | 393 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 640 x 1137 | 345 x 1378 | 345 x 613 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,United Kingdom,Australia,Canada | United States,Australia,United Kingdom,Canada | United Kingdom,Canada,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Decor Matters: Design & Shop in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free Decor Matters: Design & Shop's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Decor Matters: Design & Shop, you can click the app name below to view related reports, or you can find more info in ASOTools.