Defenders 2: Tower Defense CCG Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Defenders 2: Tower Defense CCG's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Defenders 2: Tower Defense CCG.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Defenders 2: Tower Defense CCG
App Name : Defenders 2: Tower Defense CCG
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : NIVAL, INC.
Publisher : Instagram,Facebook
Total creative ads during the time period : 227
Duration : 856
Popularity : 17,358
Check ASO Keywords of Defenders 2: Tower Defense CCG
2. Defenders 2: Tower Defense CCG’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Defenders 2: Tower Defense CCG in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Defenders 2: Tower Defense CCG in the recent period. As of 2021-03-16, among the Defenders 2: Tower Defense CCG‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Defenders 2: Tower Defense CCG's the proportion of networks impressions are placed like this:
Instagram's proportion is 28.51%,
Facebook's proportion is 28.11%,
Audience Network's proportion is 25.9%,
Messenger's proportion is 17.49%,
's proportion is .
In the date of 2021-03-16, Defenders 2: Tower Defense CCG‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Defenders 2: Tower Defense CCG
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Defenders 2: Tower Defense CCG. We can see some advertising trends.
Top 1 Ad Creative of Defenders 2: Tower Defense CCG
Ad Details ：
Headline ：Download for FREE!
Text ：👍 Epic TD PvP-battles in the new type of mines
Top 2 Ad Creative of Defenders 2: Tower Defense CCG
Ad Details ：
Headline ：Download for FREE!
Text ：👍 Epic TD PvP-battles in the new type of mines
Top 3 Ad Creative of Defenders 2: Tower Defense CCG
Ad Details ：
Headline ：PLAY NOW!
Text ：👍 Epic TD PvP-battles in the new type of mines
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 153 | 153 | 154 |
| Popularity | 973 | 887 | 816 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 2 | 3 |
| Countries | Canada | Canada | Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Defenders 2: Tower Defense CCG in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Defenders 2: Tower Defense CCG's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Defenders 2: Tower Defense CCG, you can click the app name below to view related reports, or you can find more info in ASOTools.