DeliveryK(Korean food delivery app) Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DeliveryK(Korean food delivery app)'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DeliveryK(Korean food delivery app).
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DeliveryK(Korean food delivery app)
App Name : DeliveryK(Korean food delivery app)
Logo：
OS : Android
Network : Instagram,Messenger,Audience Network
Developer : (주)딜리버리케이
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,BeSoccer - Soccer Live Score
Total creative ads during the time period : 119
Duration : 394
Popularity : 72,810
Check ASO Keywords of DeliveryK(Korean food delivery app)
2. DeliveryK(Korean food delivery app)’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DeliveryK(Korean food delivery app) in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DeliveryK(Korean food delivery app) in the recent period. As of 2021-05-07, among the DeliveryK(Korean food delivery app)‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 90.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 10.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-07, DeliveryK(Korean food delivery app)'s the proportion of networks impressions are placed like this:
Facebook's proportion is 29.07%,
Messenger's proportion is 23.65%,
Audience Network's proportion is 23.64%,
Instagram's proportion is 23.64%,
's proportion is .
In the date of 2021-05-07, DeliveryK(Korean food delivery app)‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of DeliveryK(Korean food delivery app)
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DeliveryK(Korean food delivery app). We can see some advertising trends.
Top 1 Ad Creative of DeliveryK(Korean food delivery app)
Ad Details ：
Headline ：솔직한 고객리뷰 포인트 적립 혜택
Text ：베트남에서 한식이 그리울때 편리하게 앱으로 주문하세요
Top 2 Ad Creative of DeliveryK(Korean food delivery app)
Ad Details ：
Headline ：솔직한 고객리뷰 포인트 적립 혜택
Text ：베트남에서 한식이 그리울때 편리하게 앱으로 주문하세요
Top 3 Ad Creative of DeliveryK(Korean food delivery app)
Ad Details ：
Headline ：솔직한 고객리뷰 포인트 적립 혜택
Text ：베트남에서 한식이 그리울때 편리하게 앱으로 주문하세요
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 233 | 233 | 232 |
| Popularity | 999 | 998 | 997 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 10 | 10 | 8 |
| Countries | Cambodia,Indonesia,Myanmar,Vietnam,Philippines,Malaysia,Korea | Cambodia,Myanmar,Vietnam,Korea,Indonesia | Vietnam,Myanmar,Cambodia,Korea,Philippines |
| Language | Korean | Korean | Korean |
Through the above analysis, we can see that the most effective channel for DeliveryK(Korean food delivery app) in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free DeliveryK(Korean food delivery app)'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DeliveryK(Korean food delivery app), you can click the app name below to view related reports, or you can find more info in ASOTools.