Doktor.se Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Doktor.se's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Doktor.se.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Doktor.se
App Name : Doktor.se
Logo：
OS : Android
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : Doktor.se
Publisher : Instagram,Facebook,Light Bible: Daily Verses, Prayer, Audio Bible,Korean Food Recipes - 10k Recipes,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Treehouse Table
Total creative ads during the time period : 798
Duration : 850
Popularity : 154,947
Check ASO Keywords of Doktor.se
2. Doktor.se’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Doktor.se in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Doktor.se in the recent period. As of 2021-03-16, among the Doktor.se‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 80.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 10.0%, Carousel category's proportion is 10.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Doktor.se's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Doktor.se‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Doktor.se
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Doktor.se. We can see some advertising trends.
Top 1 Ad Creative of Doktor.se
Ad Details ：
Headline ：Doktor.se
Text ：VARFÖR VÄNDA SIG TILL DOKTOR.SE * Vi är Sveriges mest tillgängliga vårdapp * Samtal, chatt och videosamtal med specialistsjuksköterskor och barnmorskor * Samtal, chatt och videosamtal med läkare * Psykologsamtal * Gäller för dig och din familj * Hög tillgänglighet med öppet 07.00-21:30 p...
Top 2 Ad Creative of Doktor.se
Ad Details ：
Headline ：Doktor.se
Text ：VARFÖR VÄNDA SIG TILL DOKTOR.SE * Vi är Sveriges mest tillgängliga vårdapp (svarar inom 3 minuter) * Samtal, chatt och videosamtal med specialistsjuksköterskor och barnmorskor * Samtal, chatt och videosamtal med läkare * Psykologsamtal * Gäller för dig och din familj * Hög tillgänglighet ...
Top 3 Ad Creative of Doktor.se
Ad Details ：
Headline ：Ladda ner vår app idag!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 262 | 198 | 159 |
| Popularity | 999 | 996 | 982 |
| Dimensions | 1081 x 1081 | 600 x 600 | 1280 x 1280 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Sweden | Sweden,United States | Sweden,United States |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Doktor.se in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Doktor.se's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Doktor.se, you can click the app name below to view related reports, or you can find more info in ASOTools.