De Morgen - Nieuws Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the De Morgen - Nieuws's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps De Morgen - Nieuws.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of De Morgen - Nieuws
App Name : De Morgen - Nieuws
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : DPG Media Services
Publisher : Facebook,Instagram
Total creative ads during the time period : 176
Duration : 897
Popularity : 14,610
Check ASO Keywords of De Morgen - Nieuws
2. De Morgen - Nieuws’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser De Morgen - Nieuws in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of De Morgen - Nieuws in the recent period. As of 2021-05-25, among the De Morgen - Nieuws‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 60.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 20.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, De Morgen - Nieuws's the proportion of networks impressions are placed like this:
Facebook's proportion is 42.99%,
Instagram's proportion is 27.98%,
Messenger's proportion is 27.98%,
Audience Network's proportion is 1.05%,
's proportion is .
In the date of 2021-05-25, De Morgen - Nieuws‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of De Morgen - Nieuws
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of De Morgen - Nieuws. We can see some advertising trends.
Top 1 Ad Creative of De Morgen - Nieuws
Ad Details ：
Headline ：Download nu gratis de app van De Morgen
Text ：
Top 2 Ad Creative of De Morgen - Nieuws
Ad Details ：
Headline ：Download nu de nieuwe app van De Morgen
Text ：Download de vernieuwde app van De Morgen: blijf op de hoogte van het laatste nieuws en krijg meteen inzicht. Op uw iPhone altijd urgent en actueel. Of op uw iPad, interactief en liefdevol vormgegeven. OP UW IPHONE • Scroll door onze verschillende secties: lees het laatste nieuws, interviews, po...
Top 3 Ad Creative of De Morgen - Nieuws
Ad Details ：
Headline ：Download nu de nieuwe app van De Morgen
Text ：Download de vernieuwde app van De Morgen: blijf op de hoogte van het laatste nieuws en krijg meteen inzicht. Op uw iPhone altijd urgent en actueel. Of op uw iPad, interactief en liefdevol vormgegeven. OP UW IPHONE • Scroll door onze verschillende secties: lees het laatste nieuws, interviews, po...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 364 | 184 | 117 |
| Popularity | 999 | 987 | 859 |
| Dimensions | 400 x 224 | 1000 x 1000 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Czech,Ghana,Spain,Pakistan,United States,Finland,Australia,Peru,Vietnam,New Caledonia,Turkey,Kazakhstan,Nicaragua,Djibouti,Fiji,Sao Tome and Principe,Netherlands,Indonesia,Monaco,Martinique | Belgium | Romania,Egypt,Nicaragua,Malaysia,French Polynesia,Nigeria,Sierra Leone,Guyana,Suriname,Armenia,Cambodia,Iceland,Nepal,Botswana,Brunei,Macedonia,United States,Chile,Bolivia,Canada |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for De Morgen - Nieuws in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free De Morgen - Nieuws's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to De Morgen - Nieuws, you can click the app name below to view related reports, or you can find more info in ASOTools.