DER DOZENT Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DER DOZENT's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DER DOZENT.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DER DOZENT
App Name : DER DOZENT
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Der Dozent CL GmbH
Publisher : Instagram
Total creative ads during the time period : 8
Duration : 28
Popularity : 697
Check ASO Keywords of DER DOZENT
2. DER DOZENT’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DER DOZENT in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DER DOZENT in the recent period. As of 2020-09-17, among the DER DOZENT‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-17, DER DOZENT's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-17, DER DOZENT‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of DER DOZENT
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DER DOZENT. We can see some advertising trends.
Top 1 Ad Creative of DER DOZENT
Ad Details ：
Headline ：Wir suchen Dozenten für Erste Hilfe- und Pflegerkurse in Schleswig-Holstein, Hamburg und Berlin
Text ：
Top 2 Ad Creative of DER DOZENT
Ad Details ：
Headline ：Wir suchen Dozenten für Erste Hilfe- und Pflegerkurse in Schleswig-Holstein, Hamburg und Berlin
Text ：
Top 3 Ad Creative of DER DOZENT
Ad Details ：
Headline ：Wir suchen Dozenten für Erste Hilfe- und Pflegerkurse in Schleswig-Holstein, Hamburg und Berlin
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 27 | 27 | 17 |
| Popularity | 133 | 132 | 91 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Germany | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for DER DOZENT in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free DER DOZENT's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DER DOZENT, you can click the app name below to view related reports, or you can find more info in ASOTools.