Filo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Filo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Filo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Filo
App Name : Filo
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network
Developer : MAKONET BILGISAYAR MALZEMELERI DONANIM YAZILIM TICARET LTD STI
Publisher : European Football - UK,Football Utopia,ALABAMA VAULT,MY Airlines Deals,Infovuelos,Bundesliga Live,私密相册锁 - 用密码保护加密隐藏您的照片视频,极速飞车：一路狂飙（极品狂野系列3D飙车单机游戏）,打车司机端 for Uber优步车主 App,World Football: Real Shoot, World Star Soccer 2017
Total creative ads during the time period : 69
Duration : 546
Popularity : 4,751
Check ASO Keywords of Filo
2. Filo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Filo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Filo in the recent period. As of 2020-12-02, among the Filo‘s ad creative, the Html category's proportion is 66.67%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-02, Filo's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-02, Filo‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Filo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Filo. We can see some advertising trends.
Top 1 Ad Creative of Filo
Ad Details ：
Headline ：En Uygun Kıbrıs Feribot
Text ：Girne Taşucu Feribot sefer ve fiyatları
Top 2 Ad Creative of Filo
Ad Details ：
Headline ：En Uygun Kıbrıs Feribot
Text ：Girne Taşucu Feribot sefer ve fiyatları
Top 3 Ad Creative of Filo
Ad Details ：
Headline ：En Uygun Kıbrıs Feribot
Text ：Girne ve Taşucu arası en yeni ve en uygun fiyatlı feribot seferleri
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 1 |
| Popularity | 51 | 51 | 51 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 1 | 1 | 1 |
| Countries | Turkey | Turkey | Turkey |
| Language | Turkish | Turkish | Turkish |
Through the above analysis, we can see that the most effective channel for Filo in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Filo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Filo, you can click the app name below to view related reports, or you can find more info in ASOTools.