Deseret Bookshelf Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Deseret Bookshelf's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Deseret Bookshelf.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Deseret Bookshelf
App Name : Deseret Bookshelf
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Deseret Book
Publisher : Instagram,Facebook,MakeupPlus - Virtual Makeup,AirBrush: Easy Photo Editor
Total creative ads during the time period : 256
Duration : 2,018
Popularity : 58,009
Check ASO Keywords of Deseret Bookshelf
2. Deseret Bookshelf’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Deseret Bookshelf in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Deseret Bookshelf in the recent period. As of 2021-03-06, among the Deseret Bookshelf‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-06, Deseret Bookshelf's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.6%,
Audience Network's proportion is 25.6%,
Instagram's proportion is 25.6%,
Messenger's proportion is 23.2%,
's proportion is .
In the date of 2021-03-06, Deseret Bookshelf‘s network with the most ads is Facebook and its proportion is 25.78%.
3. Top 3 Ad Creative Analysis of Deseret Bookshelf
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Deseret Bookshelf. We can see some advertising trends.
Top 1 Ad Creative of Deseret Bookshelf
Ad Details ：
Headline ：Try Bookshelf Plus
Text ：Bookshelf PLUS gives you unlimited access to Deseret Book’s complete library of LDS audiobooks and talks PLUS over 2,500 ebooks. Try it free for 30 days.
Top 2 Ad Creative of Deseret Bookshelf
Ad Details ：
Headline ：Easy Access to Books on Your Mobile Device
Text ：All your favorite inspirational books, all on your favorite mobile device, all for an affordable monthly subscription! Start your FREE 30-Day Trial of Bookshelf PLUS+ today!
Top 3 Ad Creative of Deseret Bookshelf
Ad Details ：
Headline ：Try Bookshelf PLUS+
Text ：Like good reads from Deseret Book? Get unlimited access to many MORE ebooks with a Bookshelf PLUS+ subscription. Start your FREE 30-Day Trial!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 358 | 273 | 273 |
| Popularity | 999 | 988 | 988 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Deseret Bookshelf in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Deseret Bookshelf's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Deseret Bookshelf, you can click the app name below to view related reports, or you can find more info in ASOTools.