Dialog ViU Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dialog ViU's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dialog ViU.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dialog ViU
App Name : Dialog ViU
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Dialog Axiata.
Publisher : Instagram,Facebook,Treehouse Table,USA Weather forecast,Palco MP3,TalkLife for Anxiety, Depression & Stress
Total creative ads during the time period : 744
Duration : 1,689
Popularity : 56,178
Check ASO Keywords of Dialog ViU
2. Dialog ViU’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dialog ViU in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dialog ViU in the recent period. As of 2021-03-11, among the Dialog ViU‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 72.22%, Playable Ads category's proportion is 0.0%, Image category's proportion is 27.78%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Dialog ViU's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.61%,
Messenger's proportion is 25.61%,
Facebook's proportion is 25.44%,
Audience Network's proportion is 23.34%,
's proportion is .
In the date of 2021-03-11, Dialog ViU‘s network with the most ads is Instagram and its proportion is 25.93%.
3. Top 3 Ad Creative Analysis of Dialog ViU
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dialog ViU. We can see some advertising trends.
Top 1 Ad Creative of Dialog ViU
Ad Details ：
Headline ：Dialog Axiata
Text ：ජනකගේ ඉරණම විසදුණු හැටි දැනගන්න පහත Link එක Click කරන්න. පරිගණක අළුත් වැඩියා කිරීමට පෙර ඔබත් දෙවරක් සිතන්න! නැතිනම් මේ ඔබේ කථාව විය හැක. https://dlg.lk/viuapp
Top 2 Ad Creative of Dialog ViU
Ad Details ：
Headline ：දැන්ම Download කරන්න
Text ：අනුන්ගේ ජීවිත තුළ තමන් සෙවීමට උත්සාහ කල තනිකඩ තරුණයෙක් සහ පෙම්වතුන් යුවලකගේ කථාව 'කර්ම', Dialog VIU App එක තුලින් කිසිදු ඩේටා ගාස්තුවක් නොමැතිව දැන්ම නරඹන්න. දිනකට රු.5/- යි හෝ මාසෙටම රු.150/- යි.බදු අදාළ වේ.
Top 3 Ad Creative of Dialog ViU
Ad Details ：
Headline ：දැන්ම Download කරන්න
Text ：අනුන්ගේ ජීවිත තුළ තමන් සෙවීමට උත්සාහ කල තනිකඩ තරුණයෙක් සහ පෙම්වතුන් යුවලකගේ කථාව 'කර්ම', Dialog VIU App එක තුලින් කිසිදු ඩේටා ගාස්තුවක් නොමැතිව දැන්ම නරඹන්න. දිනකට රු.5/- යි හෝ මාසෙටම රු.150/- යි.බදු අදාළ වේ.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 47 | 47 |
| Popularity | 984 | 271 | 269 |
| Dimensions | 960 x 960 | 386 x 426 | 386 x 426 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Sweden | Sri Lanka | Sri Lanka |
| Language | NA | German | German |
Through the above analysis, we can see that the most effective channel for Dialog ViU in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Dialog ViU's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dialog ViU, you can click the app name below to view related reports, or you can find more info in ASOTools.