Discord - Talk, Video Chat & Hang Out with Friends Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Discord - Talk, Video Chat & Hang Out with Friends's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Discord - Talk, Video Chat & Hang Out with Friends.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Discord - Talk, Video Chat & Hang Out with Friends
App Name : Discord - Talk, Video Chat & Hang Out with Friends
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Discord Inc.
Publisher : Instagram,Facebook,Treehouse Table,Avira Antivirus 2020 - Virus Cleaner & VPN,7 Minute Workout,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 1,630
Duration : 1,988
Popularity : 262,991
Check ASO Keywords of Discord - Talk, Video Chat & Hang Out with Friends
2. Discord - Talk, Video Chat & Hang Out with Friends’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Discord - Talk, Video Chat & Hang Out with Friends in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Discord - Talk, Video Chat & Hang Out with Friends in the recent period. As of 2021-03-16, among the Discord - Talk, Video Chat & Hang Out with Friends‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Discord - Talk, Video Chat & Hang Out with Friends's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Discord - Talk, Video Chat & Hang Out with Friends‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Discord - Talk, Video Chat & Hang Out with Friends
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Discord - Talk, Video Chat & Hang Out with Friends. We can see some advertising trends.
Top 1 Ad Creative of Discord - Talk, Video Chat & Hang Out with Friends
Ad Details ：
Headline ：Free and secure group chat
Text ：
Top 2 Ad Creative of Discord - Talk, Video Chat & Hang Out with Friends
Ad Details ：
Headline ：Come say Hello!
Text ：No More Annoying Squads. Join a close friendly crew of mature gamers who won't call your mom names. We're hooked on Among Us right now. We play Blizzard games, Call of Duty, Path of Exile, Elder Scrolls Online, Warframe, and much more. Come say hello!
Top 3 Ad Creative of Discord - Talk, Video Chat & Hang Out with Friends
Ad Details ：
Headline ：Come say Hello!
Text ：No More Annoying Squads. Join a close friendly crew of mature gamers who won't call your mom names. We're hooked on Among Us right now. We play Blizzard games, Call of Duty, Path of Exile, Elder Scrolls Online, Warframe, and much more. Come say hello!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 160 | 164 | 164 |
| Popularity | 982 | 970 | 970 |
| Dimensions | 224 x 400 | 600 x 338 | 600 x 338 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Mexico,Bolivia,France,Canada,United States,Thailand,Brazil,India,Philippines,Japan,Russia,Germany,Poland | Australia,Canada,United States,United Kingdom | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Discord - Talk, Video Chat & Hang Out with Friends in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Discord - Talk, Video Chat & Hang Out with Friends's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Discord - Talk, Video Chat & Hang Out with Friends, you can click the app name below to view related reports, or you can find more info in ASOTools.