DiveThru: Guided Journaling Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DiveThru: Guided Journaling's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DiveThru: Guided Journaling.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DiveThru: Guided Journaling
App Name : DiveThru: Guided Journaling
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : DiveThru Inc
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home,7 Minute Workout,Ameba
Total creative ads during the time period : 22
Duration : 165
Popularity : 12,923
Check ASO Keywords of DiveThru: Guided Journaling
2. DiveThru: Guided Journaling’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DiveThru: Guided Journaling in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DiveThru: Guided Journaling in the recent period. As of 2020-11-10, among the DiveThru: Guided Journaling‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 20.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-10, DiveThru: Guided Journaling's the proportion of networks impressions are placed like this:
Facebook's proportion is 29.28%,
Instagram's proportion is 25.42%,
Messenger's proportion is 25.42%,
Audience Network's proportion is 19.88%,
's proportion is .
In the date of 2020-11-10, DiveThru: Guided Journaling‘s network with the most ads is Facebook and its proportion is 26.67%.
3. Top 3 Ad Creative Analysis of DiveThru: Guided Journaling
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DiveThru: Guided Journaling. We can see some advertising trends.
Top 1 Ad Creative of DiveThru: Guided Journaling
Ad Details ：
Headline ：We unlocked EVERYTHING on the app ➡️
Text ：📣 We've unlocked our library of 1000+ journaling exercises to help you cope with the current state of the world. Mental health is a priority, so gain access to our library of over 1000 journaling exercises for the whole sum of $0.
We’ll get through this, so let’s take care of ourselves, stay positive, and stay safe! 💚
Top 2 Ad Creative of DiveThru: Guided Journaling
Ad Details ：
Headline ：We unlocked EVERYTHING on the app ➡️
Text ：DiveThru is a mental wellbeing app that helps you DiveThru what you go thru. Harnessing the power of guided journaling exercises, we offer a tangible, accessible and empowering method for YOU to take charge of YOUR mental wellbeing. We work with mental health professionals to create guided journalin...
Top 3 Ad Creative of DiveThru: Guided Journaling
Ad Details ：
Headline ：We unlocked EVERYTHING on the app ➡️
Text ：📣 We've unlocked our library of 1000+ journaling exercises to help you cope with the current state of the world. Mental health is a priority, so gain access to our library of over 1000 journaling exercises for the whole sum of $0.
We’ll get through this, so let’s take care of ourselves, stay positive, and stay safe! 💚
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 164 | 164 | 108 |
| Popularity | 987 | 884 | 866 |
| Dimensions | 400 x 224 | 1080 x 1080 | 400 x 224 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 2 | 1 |
| Countries | Argentina,Niger,Uzbekistan,Tunisia,Austria,Gabon,Bahamas,Isle Of Man,United Kingdom,Denmark,Congo,Sao Tome and Principe,Palestine,Niue,Ecuador,Czech,Nepal,Mauritania,Lithuania | Germany,Australia,Canada,United Kingdom | Mauritius,Spain,Greenland,American Samoa,Palau,Eritrea,Iraq,Saint Pierre and Miquelon,Uganda,Bhutan,Taiwan,Tokelau,Kenya,New Zealand,Netherlands,Gambia,Central African,Belgium,Botswana |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for DiveThru: Guided Journaling in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free DiveThru: Guided Journaling's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DiveThru: Guided Journaling, you can click the app name below to view related reports, or you can find more info in ASOTools.