DMCard Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the DMCard's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DMCard.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of DMCard

App Name : DMCard

Logo

DMCard-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : DmCard

Publisher : Instagram,Facebook

Total creative ads during the time period : 918

Duration : 422

Popularity : 87,262

Check ASO Keywords of DMCard

2. DMCard’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DMCard in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of DMCard in the recent period. As of 2021-05-26, among the DMCard‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, DMCard's the proportion of networks impressions are placed like this:

Instagram's proportion is 25.39%,

Facebook's proportion is 25.39%,

Messenger's proportion is 25.33%,

Audience Network's proportion is 23.89%,

's proportion is .

In the date of 2021-05-26, DMCard‘s network with the most ads is Facebook and its proportion is 25.87%.

3. Top 3 Ad Creative Analysis of DMCard

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DMCard. We can see some advertising trends.

Top 1 Ad Creative of DMCard

Ad Details :

Headline :APP DMCard

Text :Só de pensar nas compras de final de ano, já deu frio na barriga? 🥵 Baixe já o app e ative o seu DMCard Mastercard®! #PraCegoVer Arte em fundo azul e escrito em laranja com o titulo "Final de ano DMCard Mastercard". Abaixo, subtítulo escrito em branco " Faça suas compras com tranquilidade". Em seguida há uma ilustração vetorial de um homem com barba segurando uma caixa e duas sacolas com o logo da DMCard e uma mulher segurando três sacolas com o logo da DMCard.

Top 2 Ad Creative of DMCard

Ad Details :

Headline :APP DMCard

Text :Só de pensar nas compras de final de ano, já deu frio na barriga? 🥵 Baixe já o app e ative o seu DMCard Mastercard®! #PraCegoVer Arte em fundo azul e escrito em laranja com o titulo "Final de ano DMCard Mastercard". Abaixo, subtítulo escrito em branco " Faça suas compras com tranquilidade". Em seguida há uma ilustração vetorial de um homem com barba segurando uma caixa e duas sacolas com o logo da DMCard e uma mulher segurando três sacolas com o logo da DMCard.

Top 3 Ad Creative of DMCard

Ad Details :

Headline :APP DMCard

Text :Só de pensar nas compras de final de ano, já deu frio na barriga? 🥵 Baixe já o app e ative o seu DMCard Mastercard®! #PraCegoVer Arte em fundo azul e escrito em laranja com o titulo "Final de ano DMCard Mastercard". Abaixo, subtítulo escrito em branco " Faça suas compras com tranquilidade". Em seguida há uma ilustração vetorial de um homem com barba segurando uma caixa e duas sacolas com o logo da DMCard e uma mulher segurando três sacolas com o logo da DMCard.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 40 40 40
Popularity 209 208 207
Dimensions 480 x 600 480 x 600 480 x 600
Creative Type Image Image Image
Network Audience Network Messenger Facebook
Related Ads 1 1 1
Countries Brazil Brazil Brazil
Language Portuguese Portuguese Portuguese

Through the above analysis, we can see that the most effective channel for DMCard in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free DMCard's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to DMCard, you can click the app name below to view related reports, or you can find more info in ASOTools.