GoSimpleTax Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GoSimpleTax's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GoSimpleTax.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GoSimpleTax
App Name : GoSimpleTax
Logo：
OS : iOS
Network : Audience Network,Facebook,Google Ads(Admob)
Developer : Gosimple Software Limited
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,GPS Route Finder Navigation - Location Tracker,Il Mio Stipendio Netto,Lan Thit - Myanmar Job Finder
Total creative ads during the time period : 147
Duration : 667
Popularity : 18,456
Check ASO Keywords of GoSimpleTax
2. GoSimpleTax’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GoSimpleTax in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GoSimpleTax in the recent period. As of 2021-05-27, among the GoSimpleTax‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, GoSimpleTax's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.06%,
Instagram's proportion is 25.06%,
Messenger's proportion is 24.97%,
Facebook's proportion is 24.92%,
's proportion is .
In the date of 2021-05-27, GoSimpleTax‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of GoSimpleTax
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GoSimpleTax. We can see some advertising trends.
Top 1 Ad Creative of GoSimpleTax
Ad Details ：
Headline ：Easy-to-use tax software
Text ：Simplify your tax return with GoSimpleTax. Our HMRC-recognised software can help you save on accountancy fees.
Top 2 Ad Creative of GoSimpleTax
Ad Details ：
Headline ：Easy-to-use tax software
Text ：Simplify your tax return with GoSimpleTax. Our HMRC-recognised software can help you save on accountancy fees.
Top 3 Ad Creative of GoSimpleTax
Ad Details ：
Headline ：Easy-to-use tax software
Text ：Simplify your tax return with GoSimpleTax. Our HMRC-recognised software can help you save on accountancy fees.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 146 | 146 | 146 |
| Popularity | 434 | 433 | 432 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 5 | 5 | 5 |
| Countries | United Kingdom,United Arab Emirates,United States,Canada,Australia | United Kingdom,United Arab Emirates,United States,Australia,Canada | United Kingdom,United Arab Emirates,Canada,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for GoSimpleTax in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free GoSimpleTax's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GoSimpleTax, you can click the app name below to view related reports, or you can find more info in ASOTools.