DOGTV Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DOGTV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DOGTV.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DOGTV
App Name : DOGTV
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : PTV Media LTD
Publisher : Hisnul Muslim,Instagram,Truck Driver Transporter,Cymera,Goodnight 3 - Lullabies & Free Music for Children (Clay Farm edition),Koran auf Deutsch,Tunnel & Twist - Rhythmic Endless High Speed Game
Total creative ads during the time period : 213
Duration : 728
Popularity : 19,162
Check ASO Keywords of DOGTV
2. DOGTV’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DOGTV in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DOGTV in the recent period. As of 2021-03-07, among the DOGTV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 16.67%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, DOGTV's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.58%,
Audience Network's proportion is 26.58%,
Instagram's proportion is 23.42%,
Messenger's proportion is 23.42%,
's proportion is .
In the date of 2021-03-07, DOGTV‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of DOGTV
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DOGTV. We can see some advertising trends.
Top 1 Ad Creative of DOGTV
Ad Details ：
Headline ：Love, Entertain, & Comfort Your Dog.
Text ：
Top 2 Ad Creative of DOGTV
Ad Details ：
Headline ：Love, Comfort, & Entertain Your Dog.
Text ：
Top 3 Ad Creative of DOGTV
Ad Details ：
Headline ：Sign Up Now For A Free Trial
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 191 | 191 | 191 |
| Popularity | 991 | 990 | 990 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | Norwegian | English | English |
Through the above analysis, we can see that the most effective channel for DOGTV in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free DOGTV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DOGTV, you can click the app name below to view related reports, or you can find more info in ASOTools.