Douglas Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Douglas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Douglas.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Douglas

App Name : Douglas

Logo：

OS : Android

Network : Facebook,Instagram,YouTube

Developer : Parfumerie Douglas

Publisher : Instagram

Total creative ads during the time period : 82

Duration : 744

Popularity : 17,493

Check ASO Keywords of Douglas

2. Douglas’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Douglas in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Douglas in the recent period. As of 2021-05-25, among the Douglas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, Douglas's the proportion of networks impressions are placed like this:

YouTube's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-05-25, Douglas‘s network with the most ads is YouTube and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Douglas

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Douglas. We can see some advertising trends.

Top 1 Ad Creative of Douglas

Ad Details ：

Headline ：Armani beauty

Text ：www.douglas.cz/p/giorgio-armani-si-passione-intense

Top 2 Ad Creative of Douglas

Ad Details ：

Headline ：Calvin Klein

Text ：Získajte ich tieto sviatky všetky. Objavte vône Calvin Klein a spoločne oslavujte.

Top 3 Ad Creative of Douglas

Ad Details ：

Headline ：Sì Passione Intense

Text ：Nyní ještě intenzivnější

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Douglas in recent advertising is YouTube, and the main creative type is Image.

In conclusion: The above is a free Douglas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Douglas, you can click the app name below to view related reports, or you can find more info in ASOTools.

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