Dragon City Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Dragon City’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dragon City.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Dragon City

App Name : Dragon City

Logo

Dragon City-SocialPeta

OS : Android

Network : AppLovin,Google Ads(Admob),Facebook

Developer : Social Point

Publisher : Fortune in Vegas Jackpot Slots,Bubbles Battles,Fun Panda Run,Slot-Deluxe Jackpot Free Slots,Car Crushing Junk Truck Sim 3D,My Lovely Cat(Italiano),Jewel Pop - Diamond Crush Temple Quest,Pop Cubes,Chess master for beginners

Total creative ads during the time period : 14,243

Duration : 2,232

Popularity : 880,812

2. Dragon City’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Dragon City in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Dragon City in the recent period. As of 2020-09-07, among the Dragon City‘s ad creative, the Html category’s proportion is 28.57%, Video category’s proportion is 28.57%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 42.86%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Dragon City’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 49.08%,

Facebook’s proportion is 37.93%,

Audience Network’s proportion is 12.98%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Dragon City‘s network with the most ads is Facebook and its proportion is 57.14%.

3. Top 3 Ad Creative Analysis of Dragon City

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dragon City. We can see some advertising trends.

Top 1 Ad Creative of Dragon City

Ad Details :

Headline :Dragon City

Text :

Top 2 Ad Creative of Dragon City

Ad Details :

Headline :Dragon City

Text :We love Dragons! Hatch, breed all kinds of dragons and create new amazing species!The final goal is to join the Dragon Leagues and master all dragon cities!

Top 3 Ad Creative of Dragon City

Ad Details :

Headline :Download Dragon City Now

Text :Collect & Breed 100s of Dragons & Become the Ultimate Dragon Master!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1,249 553 643
Popularity 1,000 999 999
Dimensions 1000 x 400 800 x 320 1080 x 1080
Creative Type Image Image Video
Network Twitter Twitter Facebook
Related Ads 1 2 1
Countries United Kingdom,United States,Canada,Australia,Malaysia United Kingdom,United States,Canada,Australia,Malaysia United States,United Kingdom,Brazil,Canada,Hungary,Germany,Australia,Libyan Arab Jm,France
Language English English English

Through the above analysis, we can see that the most effective channel for Dragon City in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Dragon City’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Dragon City, you can click the app name below to view related reports.