Dragon Home: merge games Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dragon Home: merge games's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dragon Home: merge games.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dragon Home: merge games
App Name : Dragon Home: merge games
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,UnityAds
Developer : NUTS POWER ONLINE ENTERTAINMENT LIMITED
Publisher : Instagram,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Facebook,宠物星球:宠物宝贝收集版,Spider Square,Hex Cells Classic Hexagon Matching Puzzle,Royale Summoners - War Of Dragon And Monster
Total creative ads during the time period : 95
Duration : 123
Popularity : 9,034
Check ASO Keywords of Dragon Home: merge games
2. Dragon Home: merge games’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dragon Home: merge games in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dragon Home: merge games in the recent period. As of 2021-03-15, among the Dragon Home: merge games‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Dragon Home: merge games's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-15, Dragon Home: merge games‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Dragon Home: merge games
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dragon Home: merge games. We can see some advertising trends.
Top 1 Ad Creative of Dragon Home: merge games
Ad Details ：
Headline ：
Text ：Choose your dragon and start the game!
Top 2 Ad Creative of Dragon Home: merge games
Ad Details ：
Headline ：
Text ：Choose your dragon and start the game!
Top 3 Ad Creative of Dragon Home: merge games
Ad Details ：
Headline ：
Text ：Choose your dragon and start the game!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 57 | 57 | 57 |
| Popularity | 371 | 371 | 364 |
| Dimensions | 224 x 400 | 224 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Spain,Belgium,Italy,Denmark,Kosovo,France,Serbia and Montenegro,Russia,New Zealand,United States,Poland,Liechtenstein,Belarus,Netherlands,Monaco,Albania,Sweden,Ukraine,United Kingdom,Estonia | Canada,Australia,Portugal,Norway,United Kingdom,Italy,Liechtenstein,Serbia and Montenegro,New Zealand,Kosovo,Germany,Finland,Moldavia,Russia,Denmark,Spain,Poland,Sweden,Netherlands,Estonia | Isle Of Man,Ukraine,Germany,Portugal,Norway,Finland,Albania,Netherlands,Kosovo,France,Austria,Canada,Monaco,Australia,Belarus,Gibraltar,Denmark,New Zealand,Italy,Moldavia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Dragon Home: merge games in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Dragon Home: merge games's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dragon Home: merge games, you can click the app name below to view related reports, or you can find more info in ASOTools.