Dragons: Rise of Berk Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dragons: Rise of Berk's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dragons: Rise of Berk.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dragons: Rise of Berk
App Name : Dragons: Rise of Berk
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Ludia Inc.
Publisher : Instagram,Facebook,Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,TalkU Free Calls +Free Texting +International Call,XOX GLOW,AppMgr III (App 2 SD, Hide and Freeze apps)
Total creative ads during the time period : 298
Duration : 2,460
Popularity : 184,695
Check ASO Keywords of Dragons: Rise of Berk
2. Dragons: Rise of Berk’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dragons: Rise of Berk in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dragons: Rise of Berk in the recent period. As of 2021-03-14, among the Dragons: Rise of Berk‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Dragons: Rise of Berk's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.36%,
Audience Network's proportion is 25.13%,
Messenger's proportion is 24.76%,
Instagram's proportion is 24.75%,
's proportion is .
In the date of 2021-03-14, Dragons: Rise of Berk‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Dragons: Rise of Berk
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dragons: Rise of Berk. We can see some advertising trends.
Top 1 Ad Creative of Dragons: Rise of Berk
Ad Details ：
Headline ：Your Dragons Need You!
Text ：Come back to Berk, return to your dragons, and help save the island!
Top 2 Ad Creative of Dragons: Rise of Berk
Ad Details ：
Headline ：Dragons: Rise of Berk
Text ：
Top 3 Ad Creative of Dragons: Rise of Berk
Ad Details ：
Headline ：Your Dragons Need You!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 399 | 408 | 305 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1280 x 720 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Romania,Swaziland,Bhutan,Andorra,Tunisia,Falkland Islands (Malvinas),France,Mozambique,Isle Of Man,Ireland,Seychelles,Gibraltar,Australia,Congo,Zambia,Guernsey,Cameroon,St Kitts-Nevis,Hungary,Bermuda | Slovenia,Turkey,Saudi Arabia,Trinidad and Tobago,Costa Rica,Senegal,Bahamas,Vatican City State,France,Dominican,Japan,Monaco,Iceland,Colombia,Moldavia,Venezuela,Central African,Ukraine,Canada,Cambodia | Russia,Bahamas,Hong Kong,Hungary,Germany,Czech,Cambodia,Poland,Mexico,Ukraine,Colombia,United Arab Emirates,Brazil,Sweden,Ireland,Latvia,Austria,India,South Africa |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Dragons: Rise of Berk in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Dragons: Rise of Berk's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dragons: Rise of Berk, you can click the app name below to view related reports, or you can find more info in ASOTools.