Draw Defence Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Draw Defence's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Draw Defence.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Draw Defence
App Name : Draw Defence
Logo：
OS : Android
Network : UnityAds,TikTok,Mobvista
Developer : JP Games Group APS
Publisher : Cheerleader Injury Emergency,HD Abstract Images,Bunny Run : Peter Legend,Cute Girl Collages Photo Booth,Stick War: Legacy,Alpha Guns,Jewels Link,City Racing 3D,Instagram
Total creative ads during the time period : 335
Duration : 191
Popularity : 39,071
Check ASO Keywords of Draw Defence
2. Draw Defence’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Draw Defence in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Draw Defence in the recent period. As of 2021-03-16, among the Draw Defence‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Draw Defence's the proportion of networks impressions are placed like this:
TikTok Audience Network's proportion is 66.93%,
UnityAds's proportion is 33.07%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Draw Defence‘s network with the most ads is UnityAds and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of Draw Defence
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Draw Defence. We can see some advertising trends.
Top 1 Ad Creative of Draw Defence
Ad Details ：
Headline ：Draw Defence
Text ：止められないほど面白いゲーム！
Top 2 Ad Creative of Draw Defence
Ad Details ：
Headline ：Draw Defence
Text ：止められないほど面白いゲーム！
Top 3 Ad Creative of Draw Defence
Ad Details ：
Headline ：Draw Defence
Text ：止められないほど面白いゲーム！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 172 | 172 | 172 |
| Popularity | 987 | 987 | 986 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for Draw Defence in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Draw Defence's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Draw Defence, you can click the app name below to view related reports, or you can find more info in ASOTools.