DTC Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the DTC’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DTC.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of DTC

App Name : DTC

Logo：

OS : iOS

Network : Facebook,Audience Network,Twitter

Developer : Dubai Taxi Corporation

Publisher : Fotor - Photo Editor & Collage,开箱模拟器 for 皇室战争,MySQL QueryDB Client,My Talking Angela,appsGratis

Total creative ads during the time period : 23

Duration : 464

Popularity : 1,525

2. DTC’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser DTC in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of DTC in the recent period. As of 2020-09-04, among the DTC‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, DTC’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, DTC‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of DTC

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DTC. We can see some advertising trends.

Top 1 Ad Creative of DTC

Ad Details ：

Headline ：

Text ：تطبيق واحد يسمح لك بحجز مركبة بكبسة زر وسهولة مطلقة. حمّل تطبيق DTC الآن: App Store: https://t.co/FCdTQi0opP Play Store: https://t.co/303aq7tCgA https://t.co/73MRy6l5jc

Top 2 Ad Creative of DTC

Ad Details ：

Headline ：

Text ：One app allows you to book a vehicle with the click of a button and absolute ease. Install the DTC app now: - IOS: https://t.co/FCdTQi0opP - Android: https://t.co/skoovteRvr https://t.co/e33a5q44wt

Top 3 Ad Creative of DTC

Ad Details ：

Headline ：DTC

Text ：Install DTC App & enjoy 25% discount on your first ride

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for DTC in recent advertising is Twitter, and the main creative type is Video.

In conclusion: The above is a free DTC’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to DTC, you can click the app name below to view related reports.

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