DubaiNow Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DubaiNow's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DubaiNow.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DubaiNow
App Name : DubaiNow
Logo：
OS : Android
Network : Facebook,Audience Network,Messenger
Developer : Dubai Smart Government
Publisher : Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,USA Weather forecast,Treehouse – Family Organizer,SHAREit - Transfer & Share,Video Collage Maker,Water Drink Reminder,TalkU Free Calls +Free Texting +International Call,BeautyPlus - Best Selfie Cam & Easy Photo Editor
Total creative ads during the time period : 113
Duration : 1,569
Popularity : 29,876
Check ASO Keywords of DubaiNow
2. DubaiNow’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DubaiNow in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DubaiNow in the recent period. As of 2021-02-16, among the DubaiNow‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-16, DubaiNow's the proportion of networks impressions are placed like this:
Facebook's proportion is 80.22%,
Messenger's proportion is 19.78%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-16, DubaiNow‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of DubaiNow
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DubaiNow. We can see some advertising trends.
Top 1 Ad Creative of DubaiNow
Ad Details ：
Headline ：حمّل التطبيق وسجّل الآن لدفع فواتيرك بسهولة!
Text ：زوّد وقود سيارتك في محطّات اينوك على تطبيق دبي الآن، واحصل أيضًا على أكثر من 120 خدمة مثل دفع الفواتير ومخالفات المرور، شحن سالك وتسديد رسوم تسجيل السيارة والمزيد من الخدمات على تطبيق واحد!
Top 2 Ad Creative of DubaiNow
Ad Details ：
Headline ：حمّل التطبيق وسجّل الآن لدفع فواتيرك بسهولة!
Text ：سدّد جميع فواتير المرافق، اتصالات و du، مخالفات المرور، سالك، بطاقة النول وخدمات أكثر في دبي على تطبيق ذكي واحد. حمّل تطبيق دبي الآن واحصل على أكثر من 120 خدمة عبر تطبيق واحد!
Top 3 Ad Creative of DubaiNow
Ad Details ：
Headline ：حمّل التطبيق وسجّل الآن لدفع فواتيرك بسهولة!
Text ：سدّد جميع فواتير المرافق، اتصالات و du، مخالفات المرور، سالك، بطاقة النول وخدمات أكثر في دبي على تطبيق ذكي واحد. حمّل تطبيق دبي الآن واحصل على أكثر من 120 خدمة عبر تطبيق واحد!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 356 | 343 | 230 |
| Popularity | 999 | 999 | 997 |
| Dimensions | 224 x 398 | 224 x 398 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 1 |
| Countries | United Arab Emirates | United Arab Emirates | Bahrian,Egypt,Qatar,Kuwait,Lebanon,Israel,United Arab Emirates,Azerbaijan,Saudi Arabia |
| Language | Arabic | Arabic | Arabic |
Through the above analysis, we can see that the most effective channel for DubaiNow in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free DubaiNow's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DubaiNow, you can click the app name below to view related reports, or you can find more info in ASOTools.