EASI - Food Delivery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the EASI - Food Delivery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps EASI - Food Delivery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of EASI - Food Delivery
App Name : EASI - Food Delivery
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : EASI Australia Pty Ltd
Publisher : Instagram,Facebook,Talking Hedgehog
Total creative ads during the time period : 415
Duration : 603
Popularity : 87,397
Check ASO Keywords of EASI - Food Delivery
2. EASI - Food Delivery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser EASI - Food Delivery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of EASI - Food Delivery in the recent period. As of 2021-03-15, among the EASI - Food Delivery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 12.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 37.5%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, EASI - Food Delivery's the proportion of networks impressions are placed like this:
Audience Network's proportion is 27.61%,
Instagram's proportion is 27.61%,
Facebook's proportion is 27.24%,
Messenger's proportion is 17.55%,
's proportion is .
In the date of 2021-03-15, EASI - Food Delivery‘s network with the most ads is Facebook and its proportion is 28.12%.
3. Top 3 Ad Creative Analysis of EASI - Food Delivery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of EASI - Food Delivery. We can see some advertising trends.
Top 1 Ad Creative of EASI - Food Delivery
Ad Details ：
Headline ：CBD Dumpling House Free Delivery
Text ：EASI, No.1 Asian food delivery app used in Australia. Popular restaurants, cafes and grocery stores have joined us. Enjoy the best Asian foods in Australia without getting out of home. Download now and order with EASI, and receive New User Discount. EASI, make your life easier. EASI is one of the...
Top 2 Ad Creative of EASI - Food Delivery
Ad Details ：
Headline ：CBD Dumpling House Free Delivery
Text ：EASI, No.1 Asian food delivery app used in Australia. Popular restaurants, cafes and grocery stores have joined us. Enjoy the best Asian foods in Australia without getting out of home. Download now and order with EASI, and receive New User Discount. EASI, make your life easier. EASI is one of the...
Top 3 Ad Creative of EASI - Food Delivery
Ad Details ：
Headline ：CBD Dumpling House Free Delivery
Text ：EASI, No.1 Asian food delivery app used in Australia. Popular restaurants, cafes and grocery stores have joined us. Enjoy the best Asian foods in Australia without getting out of home. Download now and order with EASI, and receive New User Discount. EASI, make your life easier. EASI is one of the...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 108 | 108 | 108 |
| Popularity | 857 | 857 | 854 |
| Dimensions | 2048 x 1365 | 2048 x 1365 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for EASI - Food Delivery in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free EASI - Food Delivery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to EASI - Food Delivery, you can click the app name below to view related reports, or you can find more info in ASOTools.