EasyWallet Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the EasyWallet's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps EasyWallet.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of EasyWallet
App Name : EasyWallet
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : EasyPay LLC
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,Photo Editor & Pic Collage - Sweet Selfie Camera,Treehouse Table,YouCam Perfect - Best Photo Editor & Selfie Camera
Total creative ads during the time period : 256
Duration : 1,038
Popularity : 26,359
Check ASO Keywords of EasyWallet
2. EasyWallet’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser EasyWallet in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of EasyWallet in the recent period. As of 2021-03-15, among the EasyWallet‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 80.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, EasyWallet's the proportion of networks impressions are placed like this:
Instagram's proportion is 57.14%,
Facebook's proportion is 14.29%,
Audience Network's proportion is 14.29%,
Messenger's proportion is 14.29%,
's proportion is .
In the date of 2021-03-15, EasyWallet‘s network with the most ads is Instagram and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of EasyWallet
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of EasyWallet. We can see some advertising trends.
Top 1 Ad Creative of EasyWallet
Ad Details ：
Headline ：Խնայի՛ր ժամանակդ, ներբեռնի՛ր հիմա 👉
Text ：
Top 2 Ad Creative of EasyWallet
Ad Details ：
Headline ：Խնայի՛ր ժամանակդ, ներբեռնի՛ր հիմա 👉
Text ：
Top 3 Ad Creative of EasyWallet
Ad Details ：
Headline ：Ներբեռնի՛ր հիմա
Text ：Բոլոր քարտերդ հեռախոսիդ մեջ 💚 #EasyWallet-ը լուծում է վճարումների հետ կապված ողջ խառնաշփոթը 👌😉 Ներբեռնե՛ք այստեղ ՝ bit.ly/344G3O9 ———————— www.easypay.am 📞 011 261 261 «Իզի Փեյ» ՍՊԸ-ն վերահսկվում է ՀՀ ԿԲ կողմից
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 65 | 65 | 63 |
| Popularity | 438 | 437 | 407 |
| Dimensions | 400 x 266 | 400 x 266 | 1080 x 1920 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Armenia | Armenia | United States,United Kingdom,Australia,Canada |
| Language | NA | NA | English |
Through the above analysis, we can see that the most effective channel for EasyWallet in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free EasyWallet's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to EasyWallet, you can click the app name below to view related reports, or you can find more info in ASOTools.