Echelon Fit Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Echelon Fit's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Echelon Fit.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Echelon Fit
App Name : Echelon Fit
Logo：
OS : Android
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Viatek Consumer Products Group, Inc.
Publisher : Instagram,Facebook,Pac Bubble Pirate Pop,Fotor - Photo Editor&Collage,Korean Food Recipes - 10k Recipes,GulogGratis
Total creative ads during the time period : 974
Duration : 660
Popularity : 114,660
Check ASO Keywords of Echelon Fit
2. Echelon Fit’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Echelon Fit in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Echelon Fit in the recent period. As of 2021-03-15, among the Echelon Fit‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 66.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Echelon Fit's the proportion of networks impressions are placed like this:
Facebook's proportion is 42.86%,
Instagram's proportion is 42.86%,
Google Ads(Admob)'s proportion is 14.29%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Echelon Fit‘s network with the most ads is Google Ads(Admob) and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Echelon Fit
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Echelon Fit. We can see some advertising trends.
Top 1 Ad Creative of Echelon Fit
Ad Details ：
Headline ：Echelon FitPASS | 24/7 Live and On-Demand Classes
Text ：24 Hour Live and On-Demand Fitness
"Echelon™, where fitness and technology unite at a price you can afford" - Yahoo Finance
Top 2 Ad Creative of Echelon Fit
Ad Details ：
Headline ：The Echelon EX3 Connect Bike (30)
Text ：The EX3 Connect bike holds up to a 12.9 inch tablet, equipped with ergonomic comfort handles, fore/aft adjustability to optimize the user's seat, and so much more. Check out the full specs at https://echelonfit.com/
Top 3 Ad Creative of Echelon Fit
Ad Details ：
Headline ：🚴 BICICLETA ECHELON SMART CONNECT 🚴
Text ：Bicicleta ECHELON SMART CONNECT/ Toda la Tecnología a una Fracción de Precio/ Conéctate hoy!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 221 | 238 | 199 |
| Popularity | 997 | 996 | 994 |
| Dimensions | 400 x 224 | 1280 x 720 | 962 x 962 |
| Creative Type | Video | Video | Image |
| Network | Messenger | YouTube | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada | India,Israel,Sweden,Philippines,Indonesia,Vietnam,United Arab Emirates,Egypt,Morocco,Canada,Pakistan,United States,Slovak,Saudi Arabia,Chile,France,Taiwan,Brazil,Norway,Turkey | Mexico |
| Language | English | English | Spanish |
Through the above analysis, we can see that the most effective channel for Echelon Fit in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Echelon Fit's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Echelon Fit, you can click the app name below to view related reports, or you can find more info in ASOTools.