Economist Events Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Economist Events's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Economist Events.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Economist Events

App Name : Economist Events

Logo

Economist Events-SocialPeta

OS : Android

Network : Google Ads(Admob),Twitter,Facebook

Developer : The Economist Newspaper Limited

Publisher : Instagram,Facebook,Ocean Aqua Orbit,节奏大师 - 精彩音乐玩法不容错过,Light / Lux Meter FREE,钢琴大赛 - 好玩智能完美钢琴,Room Escape:Youth memory

Total creative ads during the time period : 354

Duration : 710

Popularity : 27,202

Check ASO Keywords of Economist Events

2. Economist Events’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Economist Events in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Economist Events in the recent period. As of 2021-05-27, among the Economist Events‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Economist Events's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.44%,

Instagram's proportion is 33.44%,

Messenger's proportion is 33.11%,

's proportion is ,

's proportion is .

In the date of 2021-05-27, Economist Events‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of Economist Events

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Economist Events. We can see some advertising trends.

Top 1 Ad Creative of Economist Events

Ad Details :

Headline :

Text :How can Indian companies train and reskill their workforces? Join @RonnieScrewvala, co-founder and chairman of @upGrad_edu and @WeAreSwades as he discusses how to upskill talent forces in the new digital age at #EconIndia. For more info >> https://t.co/MzSsrOUltR https://t.co/uANMgNTuzq

Top 2 Ad Creative of Economist Events

Ad Details :

Headline :Register for Free

Text :Hear From Sustainability Leaders And Policymakers At The Economist’s sixth annual Sustainability Week.

Top 3 Ad Creative of Economist Events

Ad Details :

Headline :

Text :¡Regístrese hoy y ahorre USD $200! Únase a más de 150 líderes y ejecutivos de la industria para analizar la brecha en la financiación del cáncer y reducir las barreras en la calidad de la atención. Más detalles >> #WarOnCancer https://t.co/9UngBLJ4Sv https://t.co/Cs1AXh5OID

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 78 180 55
Popularity 458 439 276
Dimensions 768 x 434 600 x 314 700 x 401
Creative Type Image Image Image
Network Twitter Audience Network Twitter
Related Ads 1 5 1
Countries United States,Australia,Canada,United Kingdom Poland,United States,United Kingdom,France,Ukraine,Italy,Canada,Mexico,Russia,Portugal,Norway,Netherlands,Spain,Germany Chile,Argentina,Colombia,Mexico,Paraguay,Peru,Cuba,Spain,Venezuela,Panama
Language English English Spanish

Through the above analysis, we can see that the most effective channel for Economist Events in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Economist Events's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Economist Events, you can click the app name below to view related reports, or you can find more info in ASOTools.