eezy Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the eezy’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps eezy.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of eezy

App Name : eezy

Logo

eezy-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : eezylife Inc.

Publisher :

Total creative ads during the time period : 61

Duration : 45

Popularity : 4,604

2. eezy’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser eezy in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of eezy in the recent period. As of 2020-09-06, among the eezy‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 66.67%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 22.22%, Carousel category’s proportion is 11.11%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, eezy’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 41.99%,

Audience Network’s proportion is 19.34%,

Instagram’s proportion is 19.34%,

Messenger’s proportion is 19.34%,

’s proportion is .

In the date of 2020-09-06, eezy‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of eezy

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of eezy. We can see some advertising trends.

Top 1 Ad Creative of eezy

Ad Details :

Headline :A new FREE way to explore London

Text :

Top 2 Ad Creative of eezy

Ad Details :

Headline :A new FREE way to explore London

Text :

Top 3 Ad Creative of eezy

Ad Details :

Headline :A new FREE way to explore London

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 26 26 26
Popularity 129 128 128
Dimensions 400 x 400 400 x 400 400 x 400
Creative Type Video Video Video
Network Messenger Instagram Audience Network
Related Ads 1 1 1
Countries United Kingdom United Kingdom United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for eezy in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free eezy’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to eezy, you can click the app name below to view related reports.