Electrolux Life Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Electrolux Life’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Electrolux Life.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Electrolux Life
App Name : Electrolux Life
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Electrolux
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Total creative ads during the time period : 100
Duration : 472
Popularity : 11,370
2. Electrolux Life’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Electrolux Life in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Electrolux Life in the recent period. As of 2020-09-07, among the Electrolux Life‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Electrolux Life’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, Electrolux Life‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Electrolux Life
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Electrolux Life. We can see some advertising trends.
Top 1 Ad Creative of Electrolux Life
Ad Details ：
Headline ：แค่เติม...ไม่ต้องตวง แคร์ทุกการซัก
Text ：แค่เติม...ไม่ต้องตวง แคร์ทุกการซัก คำนวนปริมาณสารซักฟอกและน้ำยาปรับผ้านุ่มให้เหมาะกับปริมาณและเนื้อผ้า ด้วยเทคโนโลยี AutoDose ใน UltimateCare™ 900 with AutoDose จาก Electrolux รายละเอียดสินค้าเพิ่มเติม: https://bit.ly/38TLxOd เช็กสถานที่จำหน่ายได้ที่: https://bit.ly/2GuzBEw #SwedishThinkingBetterLiving #ElectroluxTH #UltimateCare900 #AutoDose
Top 2 Ad Creative of Electrolux Life
Ad Details ：
Headline ：Resep “Mun Tahu Ayam” ala Lina Gui
Text ：
Top 3 Ad Creative of Electrolux Life
Ad Details ：
Headline ：Resep “Ayam Daun Teratai” ala Sovi Food Diary
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 6 | 54 | 54 |
| Popularity | 412 | 306 | 305 |
| Dimensions | 854 x 480 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | Thailand | Indonesia | Indonesia |
| Language | Thai | Indonesian | Indonesian |
Through the above analysis, we can see that the most effective channel for Electrolux Life in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Electrolux Life’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Electrolux Life, you can click the app name below to view related reports.