Entergy Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Entergy’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Entergy.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Entergy

App Name : Entergy

Logo

Entergy-SocialPeta

OS : iOS

Network : Twitter,Facebook,Instagram

Developer : Entergy Services, Inc.

Publisher :

Total creative ads during the time period : 46

Duration : 1,124

Popularity : 4,574

2. Entergy’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Entergy in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Entergy in the recent period. As of 2020-09-04, among the Entergy‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Entergy’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, Entergy‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Entergy

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Entergy. We can see some advertising trends.

Top 1 Ad Creative of Entergy

Ad Details :

Headline :

Text :We're seeing an increase in scam reports. Don't be a victim! Learn how to spot a scam: https://t.co/GvvqgsyzxT #StopScams https://t.co/27OiIAGlA5

Top 2 Ad Creative of Entergy

Ad Details :

Headline :

Text :Scammers who sound very convincing are calling customers again in Arkansas. Remember NO UTILITY will ever demand immediate payment through gift cards. If you’re unsure about an email or call, call customer service immediately at 1-800-ENTERGY: https://t.co/9a3gD687h4 #StopScams https://t.co/tl5jNdLFz2

Top 3 Ad Creative of Entergy

Ad Details :

Headline :Save energy at your farm.

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 255 228 36
Popularity 941 901 129
Dimensions 1024 x 538 1024 x 538 600 x 313
Creative Type Image Image Image
Network Twitter Twitter Facebook
Related Ads 2 2 2
Countries United States,United Kingdom,Australia,Canada United States,Canada,Australia,United Kingdom Denmark
Language English English NA

Through the above analysis, we can see that the most effective channel for Entergy in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Entergy’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Entergy, you can click the app name below to view related reports.