Equilab Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Equilab’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Equilab.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Equilab

App Name : Equilab

Logo

Equilab-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Schvung Ride AB

Publisher : TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor & Collage,Tap Tap Music-Pop Songs,地铁跑酷 - 官方中文版,MakeupPlus,Block Puzzle Jewel Legend,OLX Clasificados

Total creative ads during the time period : 222

Duration : 952

Popularity : 24,402

2. Equilab’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Equilab in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Equilab in the recent period. As of 2020-09-06, among the Equilab‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Equilab’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Audience Network’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Equilab‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Equilab

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Equilab. We can see some advertising trends.

Top 1 Ad Creative of Equilab

Ad Details :

Headline :Available on App Store & Play Store

Text :

Top 2 Ad Creative of Equilab

Ad Details :

Headline :Equilab - for all riders and horses

Text :

Top 3 Ad Creative of Equilab

Ad Details :

Headline :Equilab Equestrian Tracker

Text :‎The equestrian app which helps riders to reach their goals together with their horses. An app for horse riding that automatically tracks the horse’s movements and gives it back as valuable information to the rider. A new way to improve horse management. Add your stable, horses and connect with ...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 91 88 204
Popularity 726 699 607
Dimensions 400 x 400 400 x 400 600 x 314
Creative Type Video Video Image
Network Facebook Audience Network Facebook
Related Ads 1 1 4
Countries United States,United Kingdom,Canada United States,United Kingdom,Canada United States,Australia,Brazil,France,Sweden,Germany
Language English English English

Through the above analysis, we can see that the most effective channel for Equilab in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Equilab’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Equilab, you can click the app name below to view related reports.