Eversource Energy Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Eversource Energy’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Eversource Energy.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Eversource Energy

App Name : Eversource Energy

Logo

Eversource Energy-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer :

Publisher : Fotor - Photo Editor & Collage,AirBrush: Easy Photo Editor,YouCam Nails - Manicure Salon for Custom Nail Art,MySQL QueryDB Client,GulogGratis: Køb & sælg,MakeupPlus,Bible Study - Study The Bible By Topic,Korean Food Recipes - 10k Recipes

Total creative ads during the time period : 147

Duration : 481

Popularity : 24,834

2. Eversource Energy’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Eversource Energy in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Eversource Energy in the recent period. As of 2020-08-31, among the Eversource Energy‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, Eversource Energy’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

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In the date of 2020-08-31, Eversource Energy‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Eversource Energy

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Eversource Energy. We can see some advertising trends.

Top 1 Ad Creative of Eversource Energy

Ad Details :

Headline :Sunrise Wind Wins Bid for Large-Scale New York Offshore Wind Farm

Text :Today Governor Andrew M. Cuomo announced the state has selected Sunrise Wind, a joint venture between Ørsted and Eversource, to negotiate an Offshore Wind Renewable Energy Certificate (OREC) agreement for an 880 megawatt (MW) offshore wind farm. This project along with the state's other offshore wi...

Top 2 Ad Creative of Eversource Energy

Ad Details :

Headline :Save energy at home.

Text :Track your energy and save.

Top 3 Ad Creative of Eversource Energy

Ad Details :

Headline :Save energy at home!

Text :Use our free tool today.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 304 112 112
Popularity 999 664 606
Dimensions 4032 x 3024 1200 x 628 1080 x 1080
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 2 3
Countries Canada,United States,Australia,United Kingdom United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Eversource Energy in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Eversource Energy’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Eversource Energy, you can click the app name below to view related reports.