EveryParent Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the EveryParent’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps EveryParent.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of EveryParent

App Name : EveryParent

Logo

EveryParent-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Children's Services Council of Palm Beach County

Publisher : Talking Ginger 2,Text Free: WiFi Calling App,Traffic Alerts with Navigation, Maps Directions,Tandem Language Exchange: Speak learn languages

Total creative ads during the time period : 82

Duration : 1,132

Popularity : 14,944

2. EveryParent’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser EveryParent in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of EveryParent in the recent period. As of 2020-09-06, among the EveryParent‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 88.89%, Carousel category’s proportion is 11.11%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, EveryParent’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 56.72%,

Audience Network’s proportion is 30.45%,

Instagram’s proportion is 6.42%,

Messenger’s proportion is 6.42%,

’s proportion is .

In the date of 2020-09-06, EveryParent‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of EveryParent

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of EveryParent. We can see some advertising trends.

Top 1 Ad Creative of EveryParent

Ad Details :

Headline :Download the FREE EveryParent App

Text :EveryParent By Children’s Services Council of Palm Beach County Description: The EveryParent App offers those parenting in Palm Beach County (FL) a unique, local resource full of tips, info and spot-on advice personalized for their families. For those raising children ages 0-18, EveryParent … ·...

Top 2 Ad Creative of EveryParent

Ad Details :

Headline :Download the FREE EveryParent App

Text :EveryParent By Children’s Services Council of Palm Beach County Description: The EveryParent App offers those parenting in Palm Beach County (FL) a unique, local resource full of tips, info and spot-on advice personalized for their families. For those raising children ages 0-18, EveryParent … ·...

Top 3 Ad Creative of EveryParent

Ad Details :

Headline :Download the FREE EveryParent App

Text :EveryParent By Children’s Services Council of Palm Beach County Description: The EveryParent App offers those parenting in Palm Beach County (FL) a unique, local resource full of tips, info and spot-on advice personalized for their families. For those raising children ages 0-18, EveryParent … ·...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 146 146 146
Popularity 964 964 962
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for EveryParent in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free EveryParent’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to EveryParent, you can click the app name below to view related reports.