Extended Stay America Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Extended Stay America's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Extended Stay America.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Extended Stay America
App Name : Extended Stay America
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Extended Stay America
Publisher : Instagram,Facebook,Resep Kue Lengkap Offline,Bubble Shooter - Pop Bubbles,Dinosaur Yoga,Red Ball 4
Total creative ads during the time period : 182
Duration : 594
Popularity : 19,559
Check ASO Keywords of Extended Stay America
2. Extended Stay America’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Extended Stay America in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Extended Stay America in the recent period. As of 2021-05-28, among the Extended Stay America‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Extended Stay America's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Extended Stay America‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Extended Stay America
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Extended Stay America. We can see some advertising trends.
Top 1 Ad Creative of Extended Stay America
Ad Details ：
Headline ：Up to 60% Off
Text ：www.extendedstayamerica.com
Top 2 Ad Creative of Extended Stay America
Ad Details ：
Headline ：Comforts of Home While Away!
Text ：Great daily, weekly & monthly rates!
Top 3 Ad Creative of Extended Stay America
Ad Details ：
Headline ：Up to 60% Off
Text ：www.extendedstayamerica.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 181 | 160 | 64 |
| Popularity | 753 | 655 | 445 |
| Dimensions | 300 x 60 | 314 x 314 | 1060 x 175 |
| Creative Type | Image | Image | Image |
| Network | YouTube | YouTube | |
| Related Ads | 2 | 2 | 1 |
| Countries | Ukraine,Saudi Arabia,United States,Turkey,Philippines,France,Canada,Australia,United Kingdom | Australia,Canada,United Kingdom,United States | Saudi Arabia,Morocco,Germany,Kenya,Lithuania,United States,Estonia,Thailand,Malaysia,Turkey,Mexico,Poland,United Kingdom,Greece,Israel,Algeria,Pakistan,Indonesia,Sweden,Jordan |
| Language | English | English | NA |
Through the above analysis, we can see that the most effective channel for Extended Stay America in recent advertising is YouTube, and the main creative type is Image.
In conclusion: The above is a free Extended Stay America's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Extended Stay America, you can click the app name below to view related reports, or you can find more info in ASOTools.