FabAlley -Women Fashion Online Shopping Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FabAlley -Women Fashion Online Shopping's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FabAlley -Women Fashion Online Shopping.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FabAlley -Women Fashion Online Shopping
App Name : FabAlley -Women Fashion Online Shopping
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : FabAlley
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Total creative ads during the time period : 4,279
Duration : 1,193
Popularity : 323,787
Check ASO Keywords of FabAlley -Women Fashion Online Shopping
2. FabAlley -Women Fashion Online Shopping’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FabAlley -Women Fashion Online Shopping in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FabAlley -Women Fashion Online Shopping in the recent period. As of 2021-03-15, among the FabAlley -Women Fashion Online Shopping‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.19%, Carousel category's proportion is 24.81%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, FabAlley -Women Fashion Online Shopping's the proportion of networks impressions are placed like this:
Instagram's proportion is 27.79%,
Messenger's proportion is 27.78%,
Audience Network's proportion is 22.36%,
Facebook's proportion is 22.08%,
's proportion is .
In the date of 2021-03-15, FabAlley -Women Fashion Online Shopping‘s network with the most ads is Instagram and its proportion is 28.68%.
3. Top 3 Ad Creative Analysis of FabAlley -Women Fashion Online Shopping
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FabAlley -Women Fashion Online Shopping. We can see some advertising trends.
Top 1 Ad Creative of FabAlley -Women Fashion Online Shopping
Ad Details ：
Headline ：FabAlley -Women Fashion Online Shopping
Text ：Shop at your convenience with FabAlley’s mobile app, your gateway to runway......
Top 2 Ad Creative of FabAlley -Women Fashion Online Shopping
Ad Details ：
Headline ：Get the FabAlley app now!
Text ：From festive separates & easy everyday styles to party-wear must-haves, snag your favourite styles from our app!
Top 3 Ad Creative of FabAlley -Women Fashion Online Shopping
Ad Details ：
Headline ：Get the FabAlley app now!
Text ：Be it a festive gathering, a day at work, or a night about town, dress the part in our styles at upto 60% off!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 232 | 117 | 117 |
| Popularity | 924 | 882 | 882 |
| Dimensions | 1280 x 720 | 640 x 640 | 640 x 640 |
| Creative Type | Video | Image | Image |
| Network | Mobvista | ||
| Related Ads | 3 | 1 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for FabAlley -Women Fashion Online Shopping in recent advertising is Mobvista, and the main creative type is Video.
In conclusion: The above is a free FabAlley -Women Fashion Online Shopping's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FabAlley -Women Fashion Online Shopping, you can click the app name below to view related reports, or you can find more info in ASOTools.