Devoto Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Devoto's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Devoto.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Devoto
App Name : Devoto
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Fizzmod SRL
Publisher : Instagram,Facebook
Total creative ads during the time period : 1,205
Duration : 611
Popularity : 139,755
Check ASO Keywords of Devoto
2. Devoto’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Devoto in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Devoto in the recent period. As of 2021-03-15, among the Devoto‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 1.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 96.68%, Carousel category's proportion is 1.99%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Devoto's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.94%,
Instagram's proportion is 30.94%,
Audience Network's proportion is 30.2%,
Messenger's proportion is 7.92%,
's proportion is .
In the date of 2021-03-15, Devoto‘s network with the most ads is Facebook and its proportion is 29.24%.
3. Top 3 Ad Creative Analysis of Devoto
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Devoto. We can see some advertising trends.
Top 1 Ad Creative of Devoto
Ad Details ：
Headline ：Devoto Muy, Muy Cerca
Text ：Viví la experiencia Fresh Market, color y frescura por doquier. Para lo que necesites siempre tenés un... Devoto� Muy, Muy Cerca.
Top 2 Ad Creative of Devoto
Ad Details ：
Headline ：Devoto Muy, Muy Cerca
Text ：Encontra todo lo que necesitás en tu Devoto Express más cercano. Para lo que necesites siempre tenés un... Devoto� Muy, Muy Cerca.
Top 3 Ad Creative of Devoto
Ad Details ：
Headline ：Devoto Muy, Muy Cerca
Text ：Encontra todo lo que necesitás en tu Devoto Express más cercano. Para lo que necesites siempre tenés un... Devoto� Muy, Muy Cerca.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 77 | 77 | 77 |
| Popularity | 529 | 528 | 528 |
| Dimensions | 600 x 600 | 337 x 600 | 600 x 599 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Cuba,Spain,Panama,Mexico,Argentina,Chile,Peru,Paraguay,Colombia,Venezuela | Mexico,Paraguay,Venezuela,Cuba,Panama,Peru,Spain,Argentina,Colombia,Chile | Mexico,Paraguay,Venezuela,Cuba,Panama,Peru,Spain,Argentina,Colombia,Chile |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Devoto in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Devoto's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Devoto, you can click the app name below to view related reports, or you can find more info in ASOTools.